AI in Digital Asset Management

Acquia DAM uses the latest in computer vision and generative AI technology to help your teams automate tasks throughout the content lifecycle so your teams have more time to focus on their craft.

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Your Content Creation and Organization Assistant

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Accessible, Search-optimized Images

Don’t let web accessibility and search optimization for your images fall behind. Use AI generated alt text descriptions to keep up with your growing image library.

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On-brand, Search-optimized Product Content

Turn your existing product data into product content with generative AI. Using your product attributes and keyword targets, AI will generate compelling product descriptions.

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Organized, Findable Assets

Make assets instantly findable with AI generated keywords. Plus, use visually similar search to find related assets without metadata. Auto-tagging is available in 53 languages. Use the default model, an industry starter model, or develop your own custom model.

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Creative Sounding Board

Get AI generated copy and design ideas in the comments functionality of the Workflow proofer. Ask AI Assistant for help trimming copy, changing the tone, or alternative headlines to get your content just right.

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Learn the DAM and AI Basics

Interested in incorporating AI into your marketing and creative workflows but not sure where to start? Read our blog What You Need To Know About DAM and AI.