Acquia in the News
MarTech Interview Series with Lynne Capozzi, Chief Marketing Officer at Acquia
Lynne Capozzi, CMO at Acquia states that practical applications of machine learning will take off in 2021, enabling marketing teams to achieve higher targets with accurate analytics and consumer in
'No need for lofty marketing ideas, just simplify consumers' lives'
"[Digital transformation] is about focusing on the core basics and then trying to see if there are tech solutions around it which you can best leverage."
Customer Trust Remains Weak. Here's What to Do
A recent report found a gap remains between marketers’ perception of trust and consumers’ reality. What can businesses do to narrow this gap?