Image
![Acquia TV Logo](/sites/default/files/styles/wysiwyg_small_logo_desktop/public/media/image/2024-01/Acquia%20TV%20Logo_ACOM_0.png?itok=7iPJihWf)
Diversity in DAM
See how Mary Kay uses Acquia DAM to organize and promote diverse creative assets within the beauty industry.
![yellow and pink parallelograms with dark mode chrome browser featuring a man and the Mary Kay logo with a play button](/sites/default/files/styles/flex_header_desktop/public/media/image/2024-02/ACOM%20ATV%20Graphic_DAM%20Diversity%20Hero.png?h=03155992&itok=n_l3jZZE)
![yellow and pink parallelograms with dark mode chrome browser featuring a man and the Mary Kay logo with a play button](/sites/default/files/styles/flex_header_desktop/public/media/image/2024-02/ACOM%20ATV%20Graphic_DAM%20Diversity%20Hero_Mobile.png?h=4362216e&itok=METE4Djb)
![yellow and pink parallelograms with dark mode chrome browser featuring a man and the Mary Kay logo with a play button](/sites/default/files/styles/flex_header_desktop/public/media/image/2024-02/ACOM%20ATV%20Graphic_DAM%20Diversity%20Hero_Mobile.png?h=4362216e&itok=METE4Djb)
Case Studies
Acquia DAM in Action
![pink to navy gradient with acquia droplet line art](/sites/default/files/styles/content_grid/public/media/image/2022-09/Frame%20400986_1.png?h=77bd74cd&itok=b28Q-nJZ)
![teal to navy background with droplet icons](/sites/default/files/styles/content_grid/public/media/image/2022-09/Frame%20400987.png?h=77bd74cd&itok=laWII3Jm)
![blue to navy background with droplet icons](/sites/default/files/styles/content_grid/public/media/image/2022-09/Frame%20400988.png?h=77bd74cd&itok=l9-HEj6w)
Acquia DAM Shines in 2024 Wave
The Forrester Wave™: Digital Asset Management, Q1 2024 is here and Acquia DAM has a nice list of strengths we’re proud to share
![illustration of a mobile device with media icons](/sites/default/files/styles/feature_component_desktop/public/media/image/2024-02/Forrester%20Wave%20DAM%202024_Feature.png?h=ba226ffe&itok=sdCa4JFz)
Use Cases
Simplify How Content Gets to Market
![acquia DAM product screenshots with pink acquia droplet](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-08/Acquia%20DAM_Use%20Case_Build%20Compelling%20Digital%20Experiences.png?h=ba226ffe&itok=X_Sxumyw)
Build Compelling Digital Experiences
- Create and launch new sites faster with web-friendly digital assets at your fingertips
- Cut time by repurposing assets across channels
- Control access to assets to minimize the risk of content rights and usage violations
![acquia dam product screenshots with a pink acquia droplet](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-03/Acquia%20DAM_Use%20Case_Differentiate%20Product%20Content.png?h=6ba7b2c7&itok=qCZ3YrTn)
Differentiate Product Content
- Create product profiles to manage attributes and assets
- Provide a 360-degree view of product content
- Streamline content distribution via self-serve access, portals, and channel exports
![acquia dam product screenshots with a pink acquia droplet](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-08/Acquia%20DAM_Use%20Case_Enable%20Brand%20Unity.png?h=ba226ffe&itok=XzGkI9xl)
Enable Brand Unity
- Present consistent brand identity by empowering all teams with guidelines and approved assets
- Streamline review and approval processes with workflows that actually flow
- Minimize busywork with customizable templates
![various product screenshots from the Acquia DAM product](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-08/DAM%20Use%20Case_Track%20Asset%20Performance.png?h=c6a6a22c&itok=65wgJoX5)
Track Asset Performance
- See asset activity and engagement to inform content investments
- View dashboards to monitor DAM site metrics, search patterns, user engagement, and referral sources
- Report out by exporting your insights via CSV, using the API to connect asset analytics to a business intelligence (BI) tool, or simply download a PNG of a visualization for an internal presentation