Be there for every stage of the customer journey.
Create and orchestrate customer journeys as unique as your customers across channels, devices and media to make meaningful connections at every turn.
Understand your Consumer
Unify insights into a single, 360° Customer Profile, then watch your customer evolve in real time and adjust to meet their needs.
No more siloes. Unify your customer data to develop rich, actionable insights that drive deeper engagement at every stage of the customer journey.
A more refined targeting strategy means more relevant content. And more relevance means more engagement. That starts with segmentation—and Campaign Studio makes it simple, so you can get your message into market more efficiently.
Make Real Connections
Quality content, Created simply
Develop engaging, responsive content for any medium through an intuitive drag & drop interface, with HTML, or with partners and agencies. Start with a template or build it for a seamless experience from start to finish.
Empathy with Insight
Meet your customers where they live. Individually personalize messages across channels in the context of every customer's journey, and make your brand a part of their everyday lives.
Make it personal
Use existing contact and real-time engagement data to personalize the experience on your website and in your emails by delivering relevant content to individuals in your audience.
Make your customers feel appreciated. Campaign Studio helps you build relevant, personalized experiences across channels to drive affinity, loyalty and revenue.
Orchestrate and Optimize
Powerful workflows to map out and execute across channels for a seamless experience that anticipates customer needs and delivers delightful moments at every step.
Onboard and automate coordinated touch points across any channel – established or new – to deliver meaningful experiences where your customers are.
Receive real-time insights and testing and adjust on the fly to deliver the most compelling experiences for every individual at any given moment, in any given channel.
Measure results in real-time and continuously adapt and optimize the customer journey to maximize customer satisfaction and lifetime value.
Extend your reach
Customer Data PlatformSift through data quickly to generate real, concrete insights that help you connect with customers.
Campaign FactoryExtend your brand’s reach and implement multiple campaigns at once, helping you scale operations efficiently.
PersonalizationDeliver relevant experiences to your customers that drive engagement, conversion, and loyalty.