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Acquia Lift Data Sheet

Acquia Lift is personalization software that empowers organizations to deliver compelling one-to-one digital experiences for their customers and prospects. Unlike other personalization solutions, Lift combines customer data and ready-to-use, relevant content across all of an organization’s marketing tools to better serve customers, foster loyalty and reach business goals.

Acquia Lift assembles a unified profile in real-time for a holistic view of each prospect and customer. Through a simple JavaScript tag, Lift captures visitor profile and behavioral data, as well as implicit interests, across web and other channels via flexible APIs. Data is exchanged bidirectionally with third party systems such as CRM systems, marketing automation solutions, and email marketing tools.