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It’s No Longer a Secret. UK Brands Must Do a Lot Better with CX.

We summarise the most important points UK marketers should be thinking about based on the surprising results of the Customer Experience Trends survey.
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It’s No Longer a Secret. UK Brands Must Do a Lot Better with CX.

Businesses that deliver a compelling customer experience (CX) are far better positioned to achieve a positive ROI. But the major disconnects between how well UK marketers think they are doing versus how customers perceive them is not working to their advantage.

Consider this: 85% of UK marketers believe their brands meet CX expectations but 48% of UK consumers are not satisfied.

How can your company address this disparity? 

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Acquia CX Report

Acquia is here to help. In fact, we've created a handy eBook for you called, “Deliver the CX They Expect: Customer Experience Trends Report (UK Edition)".

Inside, we summarise the most important points UK marketers should be thinking about based on the surprising results of this survey.

You'll discover:

  • 2 critical aspects of experience that must be addressed by marketers

  • 6 guidelines brand stewards must follow when handling customer data

  • 3 questions you can use to better meet customer expectations about convenience

Download your copy of the eBook, "Deliver the CX They Expect: Customer Experience Trends Report (UK Edition),” today.