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Acquia PIM
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One Source of Truth For Product Content That Sells

Incomplete or outdated product content costs you sales and slows every launch. Acquia PIM keeps your content accurate everywhere it needs to be, so you can get products to market faster, elevate every listing, and let your brand shine on any channel you sell through.

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One Source of Content. Every Channel. Faster to Market.

Sell With Great Content

One view unifying product copy, photos, video, and specs, breaking down data/team/tech silos.

Support More Channels

200+ automatic connections, always in sync with retailer/marketplace requirements, surfacing data gaps before submission.

Go to Market Faster

Automation and AI assistance across the product content lifecycle for faster, more accurate, lower-cost launches.

Capabilities

What you can do

  • Model Your Product Data

    Define what information every product needs to capture, so every team, region, and system fills in the same fields the same way.

  • Centralize Product Content

    Bring specs, copy, images, and video together in one place, so nothing lives only in a spreadsheet or a single person's inbox.

  • Import From Your Systems Of Record

    Pull specifications directly from your ERP, PLM, or MDM, so product data starts accurate instead of retyped by hand.

  • Catch Gaps Before Launch

    Flag missing information, missing assets, or anything still waiting on approval, so problems surface before a retailer rejects the listing, not after.

  • Route Work Automatically

    Notify the right person at each stage of a product's content lifecycle, so nothing sits waiting for someone to remember it.

  • See A Product's Full History

    View every change to a product at a glance, so your team always knows which version is current and who touched it last.

  • Map A Channel Once

    Build a mapping for a destination one time and reuse it across templates, so a new retailer does not mean starting from a blank template.

  • Preflight Every Submission

    Catch formatting and data problems before a retailer's system does, so listings go live clean on the first submission.

  • Distribute To 200+ Retailers And Marketplaces

    Send current, correctly formatted product content everywhere it needs to go from one place, backed by more than 150 trading partner connections already built.

  • Adjust Automatically As Channels Change

    Keep mappings current as a retailer updates its template or requirements, so a listing does not quietly go stale or drop out of a feed.

  • Write And Translate With AI

    Generate and adapt product copy in more than 50 languages for the audience and region it is going to, without a separate project for every market.

  • Optimize Images For Every Destination

    Automatically match, rename, and resize product images to each channel's requirements, so creative time does not go into manual crops and exports.

See It Working

From spec sheet to live listing

A product marketer enters specs, copy, and imagery once in Entries. Missing fields get flagged automatically, and once the listing is complete, it goes out to every channel it belongs on without anyone re-keying the same data twice.

Launching in a new channel without starting over

Adding a new retailer used to mean remapping every attribute field by hand. Now the team reuses an existing mapping, previews the submission before it goes out, and fixes what preflight catches instead of what the retailer rejects.

A multi-market launch

A product launching in five markets gets its copy generated and adapted for each language and region with AI assistance, instead of a separate translation project per market.

Ready to Simplify Your E-Commerce?

Centralize your content, automate the busywork, and get to market faster.

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