The Future of Retail: 10 Technologies Changing the Face of Customer Experience
What's Covered?
- The Top Ten Technologies Driving Growth in Retail Today
- The concrete results brands like Ikea, Amazon, and Lululemon are seeing when putting new technology to work
- The importance and value of a Customer Data Platform (CDP) for retailers
The retail industry faces a stream of immense challenges in a constantly changing environment that shows no sign of calming any time soon. Thriving in these conditions begins with understanding how automation and technological innovation have reshaped retail, and preparing your organization to respond to ongoing change quickly. The technologies that can provide that agility include:
- Augmented Reality/Virtual Reality Shopping
- Hyper-Personalization
- Gamification
- Digital Community Engagement
This ebook provides a closer look at the technologies retailers must understand now, a glimpse at the changes still to come in retail, and an explanation of the importance of maintaining a focus on digital transformation and continually enhanced customer experiences. You’ll also review real-world use cases that are increasingly effective in the retail industry.