5 Ways to Prepare Your Digital Experience Strategy for a Recession
What's Covered?
What's Covered
Strategies to implement to prepare for an economic downturn
The most valuable types of data to pay attention to during this time
How to make confident decisions about marketing plans
Additional Info
Page Content
Image
Just as most people are looking for a brighter post-pandemic future, we now see a series of worrying economic indicators: Global inflation is high, the stock market remains volatile, and banks have raised interest rates.
In the face of uncertainty like this, what’s a marketer to do? What strategies should digital and customer experience teams implement to ensure their organization remains on solid footing in case there is a downturn?
In this e-book, we walk you through specific things to do (and to avoid) to help bolster your digital experience and navigate a potential recession. You'll learn about:
Lessons from organizations that have weathered past downturns
The metrics to pay attention to when deciding where to invest your efforts
