
Marketing Cloud
Connect with your customers and drive ROI for your business with the only cloud marketing platform built on a foundation of unified customer intelligence. Boost business agility and maximize the value of your marketing by breaking down data silos.

Marketing Cloud

Learn & Improve

Target & Personalize

Automate & Customize

Scale & Manage

Archive & Support

No More Siloes
Business insights and personalization are only as good as the data that powers them. With unified data across systems, marketers become revenue heroes of the business.


Better Personalization
Stop personalizing in silos. Build hyper-relevant customer journeys across all touch-points -- including email and website personalization -- that boost revenue and marketing ROI.
Journey Orchestration
Build omni-channel journeys with the right message, content, creative, and offers to boost conversion and increase loyalty.
Website Personalization
Deliver 1:1 experiences for prospects and customers who visit your website with the only personalization solution built for Drupal

Increase your Effectiveness
Stop using old-fashioned methods to discover audiences within your customers and prospects and know what will convert them. Use predictive intelligence to drive effective campaigns and boost revenue.

A More Accurate View
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Understand your business
Uncover who your best customers, least engaged customers, or any other critical segments truly are within your customer base. Built on the most accuarte view of your business you can get.
![[Icon - White] Circle w/ Dyson Sphere](/sites/default/files/styles/wysiwyg_small_icon/public/media/image/2021-01/Get-More-Out-of-The-Box.png?itok=j2COy5Pe)
Discover critical audiences
Use machine learning and rich consumer insights to attract higher-value customers with a more engaging experience.

Give insights to all teams
Enable marketers, data scientists, executives, and any other teams with insights into your business -- all built on unified, exact data across all channels.
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Data Sharing Tools
Share unified CDP data with your own data warehouse instance, enabling BI teams to explore up-to-date data with their own analytics, data viz, and BI tools.

A Smarter CDP. A more intelligent business.
Powered by unique AI and Machine Learning capabilities, Acquia CDP analyzes your data and forms relevant, actionable insights. Built to drive better business decisions and foster a data-driven culture across your organization.