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Acquia DAM

Move Faster. Stay On Brand.

Make assets easier to organize, access, and activate for all channels with an AI-powered DAM.
 

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An image of a woman selected from a digital asset management system and being plugged into a web page and a social post on linkedin
A woman's headshot from a digital asset management system embedded in a linkedin social post
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AI-Enriched DAM

The pressure is on to do more with less. Acquia DAM (Widen) helps you do more with your existing assets and automate tedious tasks. Using AI and advanced tools, it helps you quickly find what you need, publish channel-optimized content, and keep your brand protected.

Unlock Your Team’s Full Potential

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Creative

Focus on big ideas, not fielding endless production tasks. Automate workflows, templatize content, and increase use of your designs.

Unleash Creativity Webinar

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Marketing

Launch campaigns at speed and with control to hit your metrics. Ensure content is up-to-date, on-brand, and relevant.
 

Better Brand Management

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Developers

Integrate with ease. Acquia offers over 80 pre-built integrations, 200 marketplace connectors, and a powerful open API for custom integrations.

See all DAM Integrations

Boston Consulting Group

Boston Consulting Group (BCG) saves time and costs while ensuring brand consistency across the organization.

Read BCG's Customer Story

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Move Content Faster and Smarter


Everything your team needs to deliver relevant, up-to-date, and compliant content.

See All Features

Asset Library

Organize, find, and use assets across your business.

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Branded Portals

Share assets and guidelines with external teams quickly.

More on Portals

Templates

Create on-brand, localized materials.

More on templates

Video Creator

Templatize, create, edit, and translate videos.

More on Video Creator

Insights

Gain clear, actionable data to track and optimize assets.

More on Insights

Product Catalogs

Elevate product listings and reduce time to market.

More on Catalogs

Flexible Workflows

Streamline asset creation, approval, and release.

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Content Publishing

Embed web-optimized assets across sites and track them.

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Drive Results

2X Faster

campaign launches

100% Compliance

of brand asset usage

2x ROI

through content reuse 

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AI-Powered Workflows

Free-up time with AI assistance. Use AI to generate tags, descriptions, transcriptions, color detection, text extraction, and translations for more searchable assets without the manual data entry.

More on AI in DAM

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Track Asset Usage

Reveal when, where, how, and who is using your content. Use Acquia DAM Insights to save costs, steer your creative budget, and inform your content strategy. 

More on DAM Insights

Acquia DAM: Built on Widen Technology and Innovation

Acquia DAM continues the Widen legacy of excellence, providing enterprise-grade digital asset management. True to our open philosophy, the DAM platform remains a powerhouse sold standalone or as part of an integrated Acquia content solution. Since acquisition, we increased DAM integrations available by over 500%, now offering 200+ spanning marketing, design, e-commerce, and AI tools.

As part of the Acquia ecosystem, customers benefit from Acquia’s strengths:

  • Innovation, including addition of AI search, smart duplicate detection, smart WEB embed transformations, video templating, and more
  • Customer support expanded across the globe and increased to 24/7
  • Increased security and compliance, now supporting HIPAA, SOC 2Type II, and more

Whether you are a long-time Widen user or new to Acquia, you are backed by a heritage of service and a future of limitless connectivity.

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FAQ
What is digital asset management (DAM) and how does it work?
Digital asset management (DAM) is a software solution that stores, organizes, manages, and distributes your brand's digital files — images, videos, documents, and more — from a single centralized library. Acquia DAM (Widen) uses AI-powered tagging and smart search to help teams find the right asset instantly, eliminate duplicates, and share brand-approved content across every channel. It eliminates the chaos of scattered files across shared drives and email threads.
How does a DAM system differ from Google Drive or Dropbox?
Unlike general file storage tools like Google Drive or Dropbox, a dedicated digital asset management system offers advanced metadata tagging, brand portal creation, version control, rights management, and built-in analytics showing how assets are used across campaigns. Acquia DAM goes further with 80+ pre-built integrations and AI-assisted tagging that auto-generates keywords, color profiles, and transcriptions. It's purpose-built for marketing and creative teams who need more than basic file storage.
Why do enterprises need a digital asset management platform?

Enterprises managing hundreds or thousands of brand assets across global teams need a DAM to ensure brand consistency, reduce content duplication costs, accelerate time-to-market, and maintain compliance with digital rights. Without a DAM, teams waste an average of 3.5 hours per week searching for files, and brand inconsistency costs companies millions. Acquia DAM helps enterprises centralize creative assets, automate workflows, and track asset performance with real-time insights.
What integrations does Acquia DAM support?

Acquia DAM offers over 80 pre-built integrations with leading platforms including Adobe Creative Cloud, Drupal, Shopify, Salesforce, Workfront, and more — plus 200+ marketplace connectors and an open REST API for custom builds. This means your DAM works seamlessly within your existing tech stack without requiring heavy development work. The open API enables unique integrations with virtually any system your team already uses.
How much does Acquia DAM (Widen) cost?

Acquia DAM pricing is customized based on your organization's size, number of users, storage requirements, and feature needs. Rather than one-size-fits-all tiers, Acquia provides tailored pricing to match your exact use case. You can request a personalized demo and pricing quote directly from Acquia to see what a custom DAM solution would cost for your team.

Request Your Custom Branded DAM

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