Move Faster.
Stay On Brand.
Create, manage, and activate digital assets for all channels with an AI-powered DAM. Bridge the gap between creation and activation to feed the content supply chain your organization demands.
One Connected Source for Assets
In a world of exploding content channels and generative AI risks, a simple file repository isn't enough. Provide strict enterprise governance for both your human teams and your Generative AI models. By creating a single source of truth, you reduce the risk of AI "hallucinations" and ensure your marketing is never off-message.
Turn Assets into Usable Data
Stop losing valuable assets in digital graveyards. Use AI-powered attributes to automatically tag content, generate brand-specific data, and translate metadata for multiple languages. Empower your team with intelligent search to instantly select the exact right content needed for hyper-personalized experiences.
Create Once, Publish Everywhere
Orchestrate content from creation through publish to maximize your Content ROI. Automatically resize and adapt your assets for any digital touchpoint with smart transformations, feeding marketing and sales channels to ensure consistency and ease of access.
300%
increase in product launch efficiency achieved by Techtronic Industries (TTI)
50%
time reduction in getting assets out to customers, agencies, and partners by Autodesk.
12%
YoY increase in overall asset engagement experienced by Clear Channel Outdoor.
Capabilities
AI-Powered Tagging & Search
Automatically apply metadata, detect duplicate files to declutter search results, and empower users to find exactly what they need.
Enterprise Governance
Enforce brand consistency with granular permissions, user roles, multi-stage review workflows, and templating.
AI & Rights Management
Track, flag, and enforce restrictions for Generative AI and licensed content with automated release and expiration dates to eliminate unauthorized usage fines.
Massive Integration Ecosystem
Connect asset data across 80+ MarTech integrations and 200+ E-commerce connections to establish automated relationships between systems.
See How Boston Consulting Group (BCG) Unified 22,000 Users
BCG needed to enhance brand consistency across its massive global footprint. By centralizing approved assets and enforcing strict governance through Acquia, they successfully supported 22,000 active users across 12 distinct business units, ensuring everyone was always on-brand.
| How does a DAM protect against generative AI risks? |
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Generative AI tools produce better, on-brand content when they're working from approved, current assets. Acquia DAM ensures your AI tools only access what your team has vetted, reducing the risk of outdated images, unlicensed content, or off-brand visuals making it into production.
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| Can I enforce brand guidelines for external agencies? |
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Yes. Through brand portals, templates, and granular permissions, you can give internal teams, external agencies, and distributors self-serve access to exactly what they need—and nothing they don't.
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| Does this integrate with my existing CMS and PIM? |
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Absolutely. Acquia DAM integrates seamlessly with Acquia Source CMS, product information management (PIM) systems, and other enterprise CMS platforms, allowing you to update an asset once and have it automatically refresh everywhere.
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Your brand is an asset. Treat it like one.
