Display Image Drupal What Is Drupal? Trusted by millions of marketers and developers worldwide, Drupal is the most powerful open source CMS. Learn more about Drupal CMS in this guide.
Display Image Customer Data Management Understanding the Difference Between a CDP and Data Lake February 10, 2023 6min
Image Customer Data Management 4 Types of Customer Data Platforms Not sure which type of customer data platform is right for you? Here are important factors to consider. September 6, 2023 6 min Customer Data Platform
Image Customer Data Management CDP vs. CRM: What's the Difference? Learn how a customer data platform (CDP) and customer relationship management (CRM) platform differ and which is right for your organization. August 30, 2023 7 min Customer Data Platform
Image Customer Data Management What Is a Customer Data Platform? A customer data platform (CDP) unlocks and unifies your customer data to generate rich insights that drive engagement. Learn more in this CDP guide. August 17, 2023 13 min Customer Data Platform
Image Customer Data Management Guide to Customer Data Integration This guide will explain customer data integration, along with some benefits, strategies, and best practices. August 16, 2023 9 min Customer Data Platform
Image Customer Data Management How to Increase Customer Lifetime Value Customer lifetime value and loyalty have a direct impact on your bottom line. Here are recommendations for increasing customer LTV. July 26, 2023 12 min
Image Personalization Making Personalization at Scale a Reality Delivering personalized experiences is hard. Make it easier with an integrated solution. June 16, 2023 5 min
Image Customer Data Management Moving from Data Chaos to Agility and Customer Velocity Data sources for marketers have grown exponentially, creating chaos. Learn how companies are creating order, becoming agile, and growing revenue. May 23, 2023 6 min Customer Data Platform
Image Customer Data Management Creating an Effective Customer Data Strategy This guide from Acquia explains the process of building an effective customer data strategy and the tools you need to do so. May 10, 2023 7 min
Image Customer Data Management What Are the Benefits of Omnichannel Marketing? Brands that leverage strong omnichannel marketing typically see a number of benefits compared to brands that don't. Here's why. April 12, 2023 8 min Customer Data Platform