Personalization
Acquia Pesonalization is the only testing and targeting solution optimized for Drupal, available as a no-code application to help marketers quickly and easily optimize customer experiences.
MARKETING CLOUD
Drive customer relevance at every touchpoint with business agility and flexibility.
Future-proof your business with the world’s only open marketing cloud
Acquia Marketing Cloud seamlessly integrates with any third-party system and enables easy configuration of any business criteria directly into the platform. Built to be leveraged by all teams who need access to customer data, Acquia Marketing Cloud supports the business across domains, brands, geographies, and websites. Increase marketing agility while future-proofing your business for whatever comes next. Gain flexibility to meet consumers’ changing needs while increasing inter-departmental efficiencies.
Acquia Marketing Cloud Key Capabilities:
Be there for the customer journey.
Create and orchestrate journeys as unique as your customers across channels, devices and media to make meaningful connections at every turn.
Spread the word even farther
Create a far-reaching, unified experience across all your consumer touchpoints with pinpoint precision and control. The scale you want with the ease-of-use you demand.
A unified Customer View
The heart of Acquia CDP. Unify your data into a single, persistent customer profile to generate richer insights, more-effective segmentation, and stronger ROI.
A Personalized Experience
Every touchpoint should be individually personalized. Select the right insights to humanize your brands and connect with customers across channels.
Machine Learning makes an impact
Get actionable insights based on unified CDP data with predictive analytics. Identify audiences with one click to put your marketing into overdrive.
A Data Driven Organization
Break down silos across your company and give every team access to data. That's how you foster an insight-driven culture.
Unlock the power of customer insights with data at the front of your decisions
Acquia Marketing Cloud is the only marketing cloud built on the foundation of a proven CDP, where customer intelligence is natively harnessed by all channels of interaction. All insights, segments, journey mapping, and personalization take place on a foundation of cleansed, deduped, validated data resolved into a unified, persistent profile, which enhances data-driven decisions and drives more revenue and ROI from marketing efforts. All teams gain direct access to this accurate, enriched, unified profile, where you can ask questions of the data, identify opportunities, and quickly act on the insights.
Boost profitability & revenue
Increase website conversion rates, response to email, and multichannel engagement through orchestrated journeys and relevant experiences.
Increase customer loyalty
Turn one-time transactions into repeat business while delivering the experiences consumers expect. Enhance existing loyalty programs with a complete view of the customer.
Increase operational efficiencies
Give marketing and business teams direct access to unified customer data and streamline interdepartmental dependencies. Enable all teams to understand customers holistically.
Decrease time to market
Launch campaigns with speed and ease. From data analysis to list pulling to executing campaigns on any channel, move from ideation to action without reliance on third parties.
Build your strategy based on trusted data
Turn one-time transactions into repeat business while delivering the experiences consumers expect. Enhance existing loyalty programs with a complete view of the customer.
Increase business agility
Easily adapt to changing market conditions and the evolution of your marketing technology stack through a unified layer of data across all of your online, offline, and homegrown systems.
Customer Data Platform
Acquia Customer Data Platform is the leading CDP for enterprise brands, with 15 years of experience helping companies increase revenue and profitability.
Campaign Studio
Acquia Campaign Studio is a cross-channel campaign management and journey orchestration solution that enables organizations to engage with customers across email, SMS, and more.
Campaign Factory
Acquia Campaign Factory gives you the power to manage multiple Campaign Studio accounts from a central location, helping you scale operations across your entire business and ensure data governance.
DAM
Acquia Digital Asset Manager (DAM) organizes approved creative assets for self-service in one place, making it easy to find, modify, and download images, videos, and rich media.
Leading Brands Trust Acquia Marketing Cloud
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