Sarah Little-Smith
Admin specialties:
User engagement strategy
Metadata types/fields and categories
Insights, Portals, Templates, Entries, and/or another PIM platform
Roles and permissions
Implementation champion
Departments using Acquia DAM:
Customer success
Human resources
Marketing
Global DAM locations:
North America
Most proud of:
Usage rights compliance, improving efficiencies
Implemented Acquia DAM because:
Inefficiency in finding files, compliance issues (photo rights), version control, lost or accidentally deleted assets
Return on investment (ROI):
ROI is measured by tracking the number of asset downloads, users, and daily log-ins, as well as portals activity.
Desired customer outcomes (DCOs) hoping to achieve:
Organize content in one system
Integrate your Martech stack
Consolidate redundant tools
Ensure brand consistency
Publish brand-approved content
Repurpose your best-performing content
Minimize the risk
Streamline your workflow