Too often, organizations that have invested in personalization tools and platforms aren't getting the value they want or expect from them. Why is that?
In many cases, marketers need to rely on developers and IT support to implement the capabilities they need from a personalization solution, meaning a lot of time and resources are used up before any results are ever seen. It became clear that marketers need a solution to create and deliver personalized digital experiences.
Enter the All New Acquia Personalization, our personalization tool optimized for Drupal and tailor-made for marketers. Now, it's a lot easier to build personalization campaigns that deliver the right content to the right person at the right time.
Download this e-book to learn more about:
- The five key components of the All New Acquia Personalization
- How to set up a campaign, step by step
- The path to effective personalization