Erich Claxton

Erich Claxton is a seasoned digital experience executive with over 25 years of leadership at the intersection of people, technology, and business transformation. He has led strategy, growth, and delivery for Fortune 100 and 500 organizations across industries including CPG, telecommunications, media, travel, and financial services.

Erich specializes in driving digital experience and marketing strategy, building high-performing teams, and delivering measurable business outcomes—including multi-million-dollar P&L growth. Known for his ability to influence across complex, global organizations, he partners with stakeholders across marketing, IT, finance, legal, and HR to align strategy with execution.

His expertise spans digital experience strategy, DAM and PIM, brand and creative direction, data-driven decision making, and bringing innovative ideas from concept to commercialization.