FFW - USA, formerly Blink Reaction, operates as an open source strategy, design, development, and training company that specializes in the development and delivery of enterprise Drupal solutions to Fortune 500 companies in the United States. It offers discovery and strategy, experience design, engagement, migration, Drupal architecture and development, platform development, portfolio maintenance, and education and consulting services. The company serves customers in pharmaceutical, higher education, and media and entertainment industries. Blink Reaction LLC is based in Princeton, New Jersey.