Press Release

Acquia Positioned as a Leader in The Aragon Research Globe for Content Experience Platforms (CXP), 2023

Evaluation Based on Completeness of Strategy and Performance

BOSTON, August 1, 2023Acquia, the digital experience leader, today announced that its open digital experience platform, Acquia DXP, has been positioned by Aragon Research, Inc. as a Leader in The Aragon Research Globe™ for Content Experience Platforms (CXP), 2023.(1) 

Aragon Research analysts evaluated 17 providers of content experience platforms. These platforms enable enterprises to shift web experiences to intelligent, dynamic journeys that can be delivered on any device, and to personalize them with tools such as generative AI and chat. Providers were ranked based on strategy, performance, and reach. 

“We believe being positioned as a Leader in The Aragon Research Globe™ for Content Experience Platform, 2023 highlights the strength of our capabilities in areas such as AI, low-code development, and support for experiences across all digital channels,” said Jennifer Griffin Smith, Chief Market Officer at Acquia. “By endeavoring to provide the industry’s most open DXP, we enable marketers to leverage all of their content and customer data to create high-impact experiences — faster, more cost-effectively, and while maintaining brand consistency.” 

Aragon Research is an independent research and advisory firm that provides business and IT executives with the actionable insights they need to navigate technology's ever-evolving impact on business. Headquartered in Morgan Hill, CA, Aragon Research works with executives at every major level of the business and across industries to give them the tools they need to make more informed technology and strategy decisions. Aragon delivers high-impact advisory, research, and consulting services, and has a proven team of veteran analysts. For more information, visit

Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications, and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them "AS IS," without warranty of any kind.

(1) Aragon Research “The Aragon Research Globe™ for Content Experience Platforms, 2023” by Jim Lundy, July 2023. © 2023 Aragon Research, Inc. and/or its Affiliates. All Rights Reserved.

About Acquia

Acquia empowers the world’s most ambitious brands to create digital customer experiences that matter. With open source Drupal at its core, the Acquia Digital Experience Platform (DXP) enables marketers, developers, and IT operations teams at thousands of global organizations to rapidly compose and deploy digital products and services that leverage their content and data assets to engage customers personally and at scale, enhance conversions, and help businesses stand out. Learn more at

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