Event Details
Acquia and Stacks are proud sponsors of the YMCA CMO Conference in Orlando, Florida. As the movement builds a national digital asset library to replace the Brand Resource Center, we are bringing our experience in digital asset management to the conversation, alongside the local expertise Stacks brings to YMCA associations every day.
Stop by our booth to talk through your association's asset challenges, or join us for the session below.
Featured session
"One Brand, 2,600 Places - What the new national digital asset library means for your association."
October 7, 2026 | 3:40 p.m. ET
YMCA of the USA is standing up a national digital asset library, and for the first time, local associations will be able to pull approved assets down and send their best work back up. This roundtable is a working conversation about what that change means for you: how a national campaign reaches a two-person marketing team, what brand consistency should and should not mean across independent associations, and how to run a real library without a full-time librarian.
Bring your current setup, whatever it is, and your best asset-hunt story.
You will leave with: a one-page checklist for evaluating your own digital asset situation, and an open offer of a free brand asset audit for any association that wants one.
Why Acquia and Stacks
Associations are being asked to move faster with brand assets while keeping smaller teams in control of what goes out under their name. Acquia DAM gives organizations a single, governed home for approved assets, so campaign materials reach local teams without slowing them down. Stacks brings on-the-ground experience helping YMCA associations put systems like this to work.
Together, we want to help you leave Orlando with a plan you can actually run.
Speakers
