Sara Gelbert

Sara oversees the visual direction of all things E-commerce at wholesaler Town & Country Living. With 10 years of experience in the home goods industry, she uses her love of textiles and interiors to bring a consumer-first approach to her role. Having worked in content studios for retail giants like Amazon and Wayfair, she understands what it takes to cut through the noise and create a holistic brand experience for any audience.

Working with Town & Country Living’s portfolio of over 20 licensed brands while building multiple in-house lifestyle brands, she has a hand in almost every aspect of the e-commerce product lifecycle. From product ideation to executing long-term digital content strategies, Sara has become a bit of an expert at connecting visual dots and leveraging assets across as many channels as possible. There’s nothing she loves more than seeing all her talented colleagues’ work come together to paint the perfect inspirational experience for every brand in her scope.