Inside BIC’s Global Digital Transformation Journey

BIC is digitally transforming its global operations using DAM systems to streamline processes and improve collaboration across 160 markets. This unified “glocal” strategy automates workflows, enhances asset access, and integrates with tools like PIM, significantly reducing manual tasks and accelerating time-to-market. With strong governance and data insights (7M API calls in 2024), BIC empowers teams to innovate and adapt assets globally. Watch the video to learn more about Bic's success.