Autodesk

When a global brand reimagines itself, flawless execution isn't optional—it's everything. In this Acquia TV Customer Spotlight, Autodesk shares how they powered one of the most ambitious brand relaunches in recent memory, earning a prestigious award for the strongest brand activation along the way.

Featuring Jessie Dawson, Director of Content Technology at Autodesk, this customer testimonial reveals how the company partnered with Acquia DAM to drive their global "Brand Reimagined" program. Managing a high-stakes, multi-phase content rollout across global employee networks, partners, and external creative agencies required airtight coordination and ironclad security. Acquia DAM's advanced user permissions, structured asset groups, and automated workflows ensured strict embargo protection throughout—so stakeholders only accessed approved, high-quality brand assets after completing targeted training.

The results were transformative. By breaking down traditional data silos and optimizing their rich media ecosystem, Autodesk cut asset time-to-market by a remarkable 50%. The right content now reaches the right channels at lightning speed, giving one of the world's leading design and engineering software companies the agility to innovate and connect with audiences like never before.

Watch the full spotlight to hear Jessie Dawson's story, then explore related testimonials from ICON, MARS, Finastra, and National Grid.