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What is Digital Experience?

Digital Experiences Run the Web

What is digital experience? Digital experience is an evolving term that describes the experiences an individual may have with an organization at any digital touchpoint, whether that be a website, mobile app, wearable device, or smart watch. Digital experiences are everywhere.

Digital experiences aim to connect users to the content they are searching for, consistently, intuitively, and immediately. These days, users expect a beautiful and seamless digital experience, so providing an immersive digital experience is imperative.

Choosing which tools will provide the best digital experience for a user can be difficult, but it doesn’t have to be. Acquia provides the centerpiece for bringing digital experiences and tools together. 

Download The Forrester Wave™: Digital Experience Platforms, Q4 2015 to get an evaluation of the best and biggest vendors in digital experience, including the 10 providers that matter most and how they stack up to Forrester’s criteria.