How Data Can Boost Enrollment & Revenue Post-COVID

Predictive marketing leverages analytics to deliver relevant and meaningful digital experiences across touch points throughout a users life cycle. Within Higher Education, this approach can be used to drive enrollment and retention at a lower cost to the institution… but how?

Now more than ever, higher education institutions need to ensure that they are taking the right actions and spending the right level of budget to attract and retain the right student population.

Join us for this live webinar to learn how to leverage data & predictive analytics to improve precision and targeting efforts and create personalized experiences to drive enrollment. You will hear from technology experts as well as Higher Ed professionals about how this approach can drive results.


Our expert panelists include:
 

Lindsay Miles
Lindsay Miles, Director of Digital Communications, Advancement & Alumni Engagement, Emory University
Melissa Bradshaw AVP, Marketing & Chief Marketing Enablement Officer, Ohio State University
Melissa Bradshaw, AVP, Marketing & Chief Marketing Enablement Officer, Ohio State University
David Raab  Founder of Customer Data Platform Institute
David Raab, Founder of Customer Data Platform Institute
Karen Wood
Karen Wood, Sr. Director Product Marketing, Acquia

occurred on

Thursday, June 4, 2020

time

11:00 AM EDT

duration

60min.