Achieve Global Marketing Excellence with a Digital Factory

In this digital-first world, organizations must be customer-first.

No matter the brand or enterprise, the new rules require you to engage individuals and deliver personalized experiences at every point in the customer journey.

The complexity is only growing as CMOs, customer experience (CX) pros and tech leaders grapple with digital sprawl – wrestling with greater marketing demands, higher customer expectations, and rising complexity across martech, data and touchpoints.

During the session you will learn how to:

  • Personalize contextual customer experiences to drive engagement and revenue.
  • Mitigate risk through multisite governance and compliance.
  • Maintain brand consistency while allowing individual identity.
  • Manage multilingual and global sites.
  • Lower your costs and go to market faster.

Watch this webinar to learn more about achieving global marketing excellence with a digital factory.


Presenters

Lynne Capozzi
Lynne Capozzi, chief marketing officer, Acquia
Geneviève Gourichon, lead digital project manager, Solvay
Geneviève Gourichon, lead digital project manager, Solvay
Sebastien Debon
Sebastien Debon, Business Director, Mirum South Europe

Watch the Webinar

occurred on

Monday, December 10, 2018 GMT

time

3:00 PM

duration

60min.