Attunity

Acquia Engage Award 2016 Finalist

Attunity

Challenge

Attunity is a leading provider of big data management software solutions that enable access, management, sharing and distribution of data, including Big Data, across heterogeneous enterprise platforms, organizations, and the cloud. As a global brand, Attunity needed a scalable, flexible platform that would readily integrate with other services and enable the company to elevate its brand story.

Approach

Boston Interactive developed a content strategy and framework to distill solution and product content into a simplified navigation. The Acquia Platform was selected to drive these content efforts. In combination with content simplification, Boston Interactive worked diligently on implementing enhanced lead generation tactics throughout the site. Attunity had an immense amount of influential and insightful content it wished to share and distribute to its potential customers. To capture the leads, contact-capture forms were placed on all solutions pages.

Results

With a modern design that blends the company’s tech-focused sophistication with playful iconography, Attunity.com offers clients a simple way to access industry-specific solutions. Following launch Attunity experienced a 26 percent increase in average time on page, and a 20 percent decrease in its mobile bounce rate.

Company Information

Attunity