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        ![Donald McLeod Headshot](/sites/default/files/styles/person_detail_headshot_desktop/public/media/image/2026-09/Donald-McLeod-Headshot.png?h=e04ec49e&itok=wq71o9Av) 

 

 

 

 

  Director of Change and Transformation (Digital)  University of East London # Donald McLeod

I am a highly experienced strategic and creative marketing and communications leader who has worked in the field of higher education for over fifteen years. I believe passionately that education, and particularly higher education, is essential to an individual’s personal development and the creative, cultural and economic enhancement of society.   
  
Throughout my career I have been an early adopter of new technology which has been used to deliver enhanced customer service and an increased return on investment.