Merkle is the largest privately-held customer relationship marketing agency and the fastest-growing agency of any discipline in the U.S for 2013. For more than 25 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with brands like Dell, Google, GEICO, DirecTV, Regions, Chase, American Express, AARP, Lilly, Universal, American Cancer Society, Metlife, Visa and many others to build and execute customer-centric business strategies. With more than 2,100 smart, dedicated people in fifteen offices around the world, we are still growing at a rate that outpaces the market, with 2014 net revenue estimated at $390 million.
Every creative decision at Merkle begins by understanding the customer through comprehensive behavioral data. On this insight, we build individualized experiences, then continuously optimize their conversion rates using advanced testing technology. These award-winning, customer-centric experiences, informed by first-party data and linked tightly to the broader consumer journey across all channels, result in long-lasting, profitable customer relationships.