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PIC.tv - The Public Internet Channel

Level Online Strategy Portfolio

I have had the great pleasure of working with the team at One Economy Corporation on their exciting new venture, PIC.tv, the Public Internet Channel, a network with a public purpose. always on. What exactly does this mean? A snippet follows below, but you can visit the site to learn more.

The Public Internet Channel (PIC.tv) is a next-generation, public-purpose online network. It inspires, informs, and entertains, helping people live better lives.

The Public Internet Channel combines compelling programming with a launching point into relevant information that provides the opportunity for people to take action.

Everything on the Public Internet Channel is relevant, current, accessible and, whenever possible, local — and always with a clearly-defined public purpose. The Public Internet Channel shows real people in real situations tackling everyday topics, from health to money to living a sustainable lifestyle.

It also provides users with an interactive “Make It Easy” toolbox that gives people instant access to local information and the tools they need to take action based on what they learned. By providing this tool directly to all Americans, we hope to narrow the “information gap” that divides communities and provide a common space that crosses racial, gender, age, religious, geographic and political barriers.