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Whitepapers (Engelstalig)

How to Achieve PCI DSS Compliance for Your Site in the Cloud

“International Retailer Hit by E-Commerce Credit Card Data Breach, CEO steps down.”

Acquia Content Hub: Connecting Technologies and Extending Systems to Source Content

The need for quality, personalized content has evolved the way different business units operate within an organization by creating huge content demands. It doesn’t matter if you’re in marketing, human resources or IT; every department, every division has its own content and specific requirements for how that content is produced and delivered. An e-commerce system houses its own content in the form of product descriptions and user reviews, while a separate CMS might generate and manage blog posts and press releases about those products on the corporate website.

Engaging Patients Through the Power of Your Digital Brand

Nike spent $6.2 Billion on sports sponsorships last year. They believed the investment in marketing would drive consumer engagement and loyalty, and they were right. According to Interbrand, Nike ranks #17 in the 2015 Best Global Brands survey, up from #22 in 2014. This is largely due to their marketing and branding efforts.

Acquia Technical Account Managers

Acquia is your guide and gateway to the best of open source innovation and digital content transformation. We recognize that all digital projects are a blend of both people and technical elements.
An Acquia Technical Account Manager (TAM) is the bridge between Acquia and your evolving business requirements. The TAM provides technical expertise and operational enablement; they embed themselves within your digital transformation program.

NY.gov: One Year Later

On November 12, 2014, NY.gov launched a brand new site on Drupal. The new site had a complete overhaul of the user experience, design, and technical architecture, all with the goal of making a modern, citizen-centric site and meeting user needs. One year later, their vision was realized, and they had the metrics to prove it. Visits to the site were up, and citizens were browsing more pages on the site. Mobile sessions had tripled, meeting the needs of citizens on the go as well as those at home.

Digital Government Strategies: A New Era of Digital Services

60% of government agencies believe that digital services are mission-critical. And this number will only go up as citizens move to a digital-first approach to government interactions. This new report by 1105 Public Sector Media Group and Beacon Technology Partners evaluates the state of digital services in government today and into the future. The report finds that for agencies to meet citizen demands and budgetary constraints, successful agencies are moving to the cloud and thinking mobile-first.

10 Layers of PaaS

Building Success on Acquia Cloud Builder’s Guide
Great web applications are essential for success in today’s marketplace. The goal is to optimize the allocation of resources: not only to build, deploy, manage, and scale web applications but also to ensure the necessary focus on continuous innovation -- crucial for ongoing success.
This e-book is an update to our previous version of the 10 layers of PaaS. The update reflects the speed at which technology is evolving and features and functionality that you must account for when building Drupal web applications.

The Need for Integrated Customer Experience Management

The Next Great Opportunity for Service Providers
A funny thing happened on the way to the customer experience revolution. For nearly a decade, brands, vendors, and service providers alike have sworn allegiance to the goal of improving customer experiences in order to attract and retain increasingly empowered and fickle consumers. And yet, three major international surveys recently found that consumers are less satisfied with the experiences they are offered.

The Rise of the Content Architect

The digital revolution has changed nearly every aspect of marketing, and content marketing is no exception. In fact, content marketing was one of the earliest forms of marketing, dating back to the late 19th century. John Deere was an early pioneer with their Furrow magazine, and in 1902 the Genesee Pure Food Company armed its salesmen with Jell-O™ cookbooks, propelling the brand into a household name.

Understanding State & Local Government

“Cloud technologies are one of the great equalizers of our day, because state and local governments no longer have to build everything themselves; they can contract for a service,” Doug Robinson, Executive Director, NASCIO said.
State and Local governments face unique challenges, and some are coming up with innovative solutions to everything from budgeting to technology to security.

A New Journey for Government: The Path to Better Digital Engagement

Digital Engagement is one of the most talked about topics at all levels of government, and for good reason. Citizens and employees alike have increased their expectations of government, and are looking to interact with government through digital technologies ranging from websites to mobile applications. Agencies today must do more than just think digital, they must become digital.
Download the new research brief from GovLoop to see highlights and results from a new digital engagement in government survey and explore:

GovLoop End of Year Guide

2015 was a year of innovations in government. Agencies from all sectors pushed the envelope, from discovering water on Mars to developing new ways to communicate with citizens. Engaging citizens through digital has evolved from a ‘nice-to-have’ to a ‘must’ for agencies.
In its annual year-end wrap-up, GovLoop analyzed the 30 best innovations across 10 categories, including Customer Service, Digital Engagement, Cloud Solutions, and Data Dilemmas. In this guide, GovLoop provides real-world examples from government leaders, and insights into what’s to come from industry experts.

Not All Clouds Are Created Equal

Modern Digital Experience Management
The evolution of the web has dramatically changed how organizations interact with their customers. In order to keep up with customer expectations, innovative organizations have started leveraging cloud based web-hosting. However, web-hosting alone does not provide the speed and agility required to build broader digital experiences required to maximize customer success. Acquia Cloud provides you an end-to-end solution which helps you speed time-to-market and meet customer needs faster.

GovLoop State & Local Guide: Top Challenges & Solutions from S&L Government

Unlike their Federal counterparts, state & local governments are smaller and often more nimble and agile, enabling them to innovate in ways that improve citizen services.
The new GovLoop State & Local Guide highlights the challenges of 16 cities, states and municipalities including: cloud adoption, open data, digital transformation, and improving citizen services - and the practical, inventive and innovative solutions they came up with to deal with those issues.

GovLoop Cloud Guide: The 5 Latest Cloud Computing Trends in Government

Cloud models are essential to digital web strategies and in enabling agencies to improve information delivery, provide essential citizen services and increase operational efficiency. While many agencies are trying to make sense of everything cloud, agencies like the Department of Interior, GSA and the White House are setting the bar for innovation and trends in digital transformation and cloud-first efforts.

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10 Layers of PaaS

Building Success on Acquia Cloud Builder’s Guide
Great web applications are essential for success in today’s marketplace. The goal is to optimize the allocation of resources: not only to build, deploy, manage, and scale web applications but also to ensure the necessary focus on continuous innovation -- crucial for ongoing success.
This e-book is an update to our previous version of the 10 layers of PaaS. The update reflects the speed at which technology is evolving and features and functionality that you must account for when building Drupal web applications.

The Need for Integrated Customer Experience Management

The Next Great Opportunity for Service Providers
A funny thing happened on the way to the customer experience revolution. For nearly a decade, brands, vendors, and service providers alike have sworn allegiance to the goal of improving customer experiences in order to attract and retain increasingly empowered and fickle consumers. And yet, three major international surveys recently found that consumers are less satisfied with the experiences they are offered.

Not All Clouds Are Created Equal

Modern Digital Experience Management
The evolution of the web has dramatically changed how organizations interact with their customers. In order to keep up with customer expectations, innovative organizations have started leveraging cloud based web-hosting. However, web-hosting alone does not provide the speed and agility required to build broader digital experiences required to maximize customer success. Acquia Cloud provides you an end-to-end solution which helps you speed time-to-market and meet customer needs faster.

Many Sites. Many Problems. One Big Opportunity

As a business, digital, or IT leader, do you have a sneaking suspicion that something is eating away at your organisation’s ability to succeed in a digital-first world? If so, the main culprit just might be Many Site Syndrome. Many Site Syndrome is a painful situation in which an enterprise runs hundreds—even thousands—of sites. These sites, often running on multiple web content management (WCM) systems, create a complicated environment that is slow to market, vulnerable to security threats and inflicts spiralling and unpredictable costs.

GovLoop Cloud Guide: The 5 Latest Cloud Computing Trends in Government

Cloud models are essential to digital web strategies and in enabling agencies to improve information delivery, provide essential citizen services and increase operational efficiency. While many agencies are trying to make sense of everything cloud, agencies like the Department of Interior, GSA and the White House are setting the bar for innovation and trends in digital transformation and cloud-first efforts.

Forrester Research: Faut-il opter pour le Cloud pour votre gestion de contenu web (WCM)?

Les avantages du Cloud pour votre système de gestion de contenu web (WCM) sont évidents: un déploiement plus rapide, le logiciel toujours le plus à jour, un meilleur support pour les terminaux mobiles, et la possibilité d’augmenter ses capacités pour des centaines de sites. Cependant, les entreprises ont tendance à négliger le Cloud dans leurs considérations
Dans ce rapport, Forrester propose un catalogue des offres de Cloud proposées par les fournisseurs de WCM afin de vous aider à faire le meilleur choix. Dans ce rapport sont notamment expliqués:

Entwickeln Sie schnell viele Webseiten aus einer Code Basis heraus.

Drupal bietet ausgezeichnete Möglichkeiten, um effizient und schnell viele Webseiten aus einer Code Basis heraus zu entwickeln. Acquia Cloud Site Factory basiert auf Drupal Multisite und verfügt damit über alle Vorteile von Multisite. Zum Beispiel einen Single-Sign-On. Sind Ihre Websites auf Acquia Cloud Site Factory gehostet müssen Sie sich nur einmal einloggen und haben Zugriff auf alle Seiten. Die Verwaltung vieler Accounts und Passwörter gehört der Vergangenheit an - als Administrator können Sie alle Websites effizient aus einem Interface heraus verwalten.

Acquia Hosting et Acquia Cloud Site Factory : une combinaison gagnante

Créer et gérer des sites multiples n’est pas une tâche simple – cela peut engendrer de nombreuses heures de travail pour l’équipe de développeurs et, pour le marketing, de multiples modifications pour arriver à un résultat satisfaisant.
Drupal, avec ses capacités multisites intégrées constitue une solution idéale pour les développeurs Web et les marketeurs digitaux afin de créer efficacement et rapidement de multiples sites, depuis un code base unique.

Combining Acquia Cloud Site Factory and Acquia Cloud Hosting

Creating and managing multiple websites is no easy task - it can take hours and hours of web development and marketing tweaks to achieve and sustain the desired result.
Drupal, with it’s ‘built-in’ multisite capability is one way that talented web developers and resourceful digital marketers can quickly and efficiently create and maintain multiple sites from a single code base.
But there's more. Acquia’s Cloud Site Factory is built on top of Drupal multisite, so the advantages are endless.

Sites multiples. Problèmes multiples. Une opportunité unique.

Vous êtes responsable informatique, digital ou commercial et vous avez le sentiment que quelque chose empêche votre organisation de réussir dans le monde du digital-first ? Votre organisation souffre peut-être tout simplement du « syndrome des sites multiples ». Ce syndrome est une réalité douloureuse qui frappe les entreprises exécutant des centaines ou des milliers de sites.

How to Manage Multiple Websites

Creating and managing multiple websites is no easy task - it can take hours and hours of web development and marketing tweaks to achieve and sustain the desired result.
Drupal, with it’s ‘built-in’ multisite capability is one way that talented web developers and resourceful digital marketers can quickly and efficiently create and maintain multiple sites from a single code base.
But there's more. Acquia’s Cloud Site Factory is built on top of Drupal multisite, so the advantages are endless.

How to Manage Multiple Websites

Creating and managing multiple websites is no easy task - it can take hours and hours of web development and marketing tweaks to achieve and sustain the desired result.
Drupal, with it’s ‘built-in’ multisite capability is one way that talented web developers and resourceful digital marketers can quickly and efficiently create and maintain multiple sites from a single code base.
But there's more. Acquia’s Cloud Site Factory is built on top of Drupal multisite, so the advantages are endless.

How to Manage Multiple Websites

Creating and managing multiple websites is no easy task - it can take hours and hours of web development and marketing tweaks to achieve and sustain the desired result.
Drupal, with it’s ‘built-in’ multisite capability is one way that talented web developers and resourceful digital marketers can quickly and efficiently create and maintain multiple sites from a single code base.
But there's more. Acquia’s Cloud Site Factory is built on top of Drupal multisite, so the advantages are endless.

Best Practices For Load Testing

Want to understand how your website handles traffic? Need to ensure your new site will stand up to the traffic spikes on your current site? Want to ensure your application will keep responding under the load of an upcoming marketing promotion? Load testing your application is the best way to handle these scenarios.

Many Sites. Many Problems. One Big Opportunity

As a business, digital, or IT leader, do you have a sneaking suspicion that something is eating away at your organization’s ability to succeed in a digital-first world? If so, the main culprit just might be Many Site Syndrome. Many Site Syndrome is a painful reality in which an enterprise runs hundreds—even thousands—of sites. These sites, often running on multiple web content management (WCM) systems, create a complicated environment that is slow to market, vulnerable to security threats, and inflicts spiraling and unpredictable costs.

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Engaging Patients Through the Power of Your Digital Brand

Nike spent $6.2 Billion on sports sponsorships last year. They believed the investment in marketing would drive consumer engagement and loyalty, and they were right. According to Interbrand, Nike ranks #17 in the 2015 Best Global Brands survey, up from #22 in 2014. This is largely due to their marketing and branding efforts.

Digital Government Strategies: A New Era of Digital Services

60% of government agencies believe that digital services are mission-critical. And this number will only go up as citizens move to a digital-first approach to government interactions. This new report by 1105 Public Sector Media Group and Beacon Technology Partners evaluates the state of digital services in government today and into the future. The report finds that for agencies to meet citizen demands and budgetary constraints, successful agencies are moving to the cloud and thinking mobile-first.

Understanding State & Local Government

“Cloud technologies are one of the great equalizers of our day, because state and local governments no longer have to build everything themselves; they can contract for a service,” Doug Robinson, Executive Director, NASCIO said.
State and Local governments face unique challenges, and some are coming up with innovative solutions to everything from budgeting to technology to security.

A New Journey for Government: The Path to Better Digital Engagement

Digital Engagement is one of the most talked about topics at all levels of government, and for good reason. Citizens and employees alike have increased their expectations of government, and are looking to interact with government through digital technologies ranging from websites to mobile applications. Agencies today must do more than just think digital, they must become digital.
Download the new research brief from GovLoop to see highlights and results from a new digital engagement in government survey and explore:

GovLoop End of Year Guide

2015 was a year of innovations in government. Agencies from all sectors pushed the envelope, from discovering water on Mars to developing new ways to communicate with citizens. Engaging citizens through digital has evolved from a ‘nice-to-have’ to a ‘must’ for agencies.
In its annual year-end wrap-up, GovLoop analyzed the 30 best innovations across 10 categories, including Customer Service, Digital Engagement, Cloud Solutions, and Data Dilemmas. In this guide, GovLoop provides real-world examples from government leaders, and insights into what’s to come from industry experts.

GovLoop State & Local Guide: Top Challenges & Solutions from S&L Government

Unlike their Federal counterparts, state & local governments are smaller and often more nimble and agile, enabling them to innovate in ways that improve citizen services.
The new GovLoop State & Local Guide highlights the challenges of 16 cities, states and municipalities including: cloud adoption, open data, digital transformation, and improving citizen services - and the practical, inventive and innovative solutions they came up with to deal with those issues.

GovLoop Cloud Guide: The 5 Latest Cloud Computing Trends in Government

Cloud models are essential to digital web strategies and in enabling agencies to improve information delivery, provide essential citizen services and increase operational efficiency. While many agencies are trying to make sense of everything cloud, agencies like the Department of Interior, GSA and the White House are setting the bar for innovation and trends in digital transformation and cloud-first efforts.

Digital Branding in Government

Traditionally, we associate digital branding strategies with marketing for commercial businesses. Now, progressive state and local government agencies are using digital technologies as a foundation for building a trusted digital brand identity to engage and better serve citizens. The new white paper from The Center for Digital Government discusses the importance of a digital government brand and how that helps agencies deliver a better customer experience.

5 Questions to Ask Before Hiring a Drupal Vendor

It is crucial for agencies to understand that not all Drupal vendors and Drupalists have the level of experience needed to successfully manage an enterprise-level migration of government websites to Drupal. For those not deep in the trenches of the Drupal world, it can be hard to understand what a Drupalist does. Drupalists – like other types of developers – can specialize in certain capabilities, so that what one Drupal vendor offers may differ greatly from what another Drupal vendor offers.

Defense Innovation: Digital Technologies, Cloud Platforms, Open Source and Beyond

The mission and tactics of the Department of Defense are changing — and fast.
Yet for the United States’ oldest and largest government agency, change is no easy task. Any modifications to strategy or operations have to be comprehensive and scalable. In order to affect change in key areas, the DoD will need to dedicate significant resources to overhauling much of its organization. This also holds true for defense agencies at the State & Local level as well.

The Next Wave of Digital Government

A roadmap for high-impact technology transformation
A few taps, a few swipes, a bit of typing — getting information and taking care of business with whatever device is at hand is the expectation that all constituents now bring to their interactions with government. The public sector is being pushed to deliver more digital and mobile services, yet many government websites, information structures and application development methodologies are not able to meet the challenge.

When High Tech Firms Go Digital

When Speed, Flexibility, and Agility Matter
High tech firms rely on the web to promote products and services, generate leads, and cement relationships with customers and partners. Savvy firms use the
web to rapidly develop leading-edge applications that expedite sales, transform business processes, and deliver profitable results. Smart firms realize how to exploit their digital channels and maximize the returns on their investments.

When Higher Education Goes Digital

Staying Abreast of Changing Web Technologies
Back when the web was new, colleges and universities were among the most enthusiastic early adopters. Faculty, staff, and students launched their own web sites to support research projects and educational activities using the innovative development tools of the day. A few even invented new technologies in their labs and dorm rooms. For example, Dries Buytaert, co-founder and CTO of Acquia, started the Drupal project in 2001 while a student at the University of Ghent.

5 Powerful Government Drupal Websites in Action

In today’s digital-savvy world, the most impactful government agencies have embraced digital initiatives and communications technologies, such as open source web content management systems (CMS). They use their websites to disseminate information, connect citizens to their agency mission, and streamline internal operations and communications. Although it’s possible to work within existing frameworks of older, closed source CMS and hosting platforms, it is like sending email over a dial-up Internet connection.

State of Digital Government

State and Local Insights
In the two years since the Obama Administration launched the Digital Government Strategy, agencies -at all levels- have made significant strides to improve digital services in four major strategy areas: information-centric, shared platform, customer-centric, and security and privacy. Yet why do state & local leaders still give an average B- rating to their agency’s digital efforts?

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