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Whitepapers (Engelstalig)

Digital Branding in Government

Traditionally, we associate digital branding strategies with marketing for commercial businesses. Now, progressive state and local government agencies are using digital technologies as a foundation for building a trusted digital brand identity to engage and better serve citizens. The new white paper from The Center for Digital Government discusses the importance of a digital government brand and how that helps agencies deliver a better customer experience.

Best Practices For Load Testing

Want to understand how your website handles traffic? Need to ensure your new site will stand up to the traffic spikes on your current site? Want to ensure your application will keep responding under the load of an upcoming marketing promotion? Load testing your application is the best way to handle these scenarios.

Gartner: Acquia benoemd tot Leader in het 2015 Gartner Magic Quadrant voor Web Content Management*

Ontdek waarom Acquia benoemd is tot Leader in het 2015 Gartner Macic Quadrant voor WCM
Het 2015 Gartner Magic Quadrant voor WCM stelt dat “Web content management blijft een vibrerende en groeiende markt, gevoed door de aspiraties van digitale strategen aan de vraagzijde en continue innovaties aan de aanbodzijde. IT applicatie leiders, marketeers, digitale ervaring specialisten en verkopers zien WCM nu allemaal als mission-critical."

5 Questions to Ask Before Hiring a Drupal Vendor

It is crucial for agencies to understand that not all Drupal vendors and Drupalists have the level of experience needed to successfully manage an enterprise-level migration of government websites to Drupal. For those not deep in the trenches of the Drupal world, it can be hard to understand what a Drupalist does. Drupalists – like other types of developers – can specialize in certain capabilities, so that what one Drupal vendor offers may differ greatly from what another Drupal vendor offers.

Many Sites. Many Problems. One Big Opportunity

As a business, digital, or IT leader, do you have a sneaking suspicion that something is eating away at your organization’s ability to succeed in a digital-first world? If so, the main culprit just might be Many Site Syndrome. Many Site Syndrome is a painful reality in which an enterprise runs hundreds—even thousands—of sites. These sites, often running on multiple web content management (WCM) systems, create a complicated environment that is slow to market, vulnerable to security threats, and inflicts spiraling and unpredictable costs.

Forrester Research, Inc.: Digital Brand Building: Advance From Chasing Efficiencies To Creating Experiences

January, 2015
CMOs have embraced the measurable efficiencies of digital channels to push their messages out to customers. But too often digital languishes as a tactical communications tool, which a lack of strategy and legacy organisations with inadequate digital skills hinder. While efficiency channels like email and search will remain a necessary mainstay for driving product discovery and trial, digital experiences will elevate and strengthen a brand by forging a stronger customer bond.

The Next Wave of Digital Government

A roadmap for high-impact technology transformation
A few taps, a few swipes, a bit of typing — getting information and taking care of business with whatever device is at hand is the expectation that all constituents now bring to their interactions with government. The public sector is being pushed to deliver more digital and mobile services, yet many government websites, information structures and application development methodologies are not able to meet the challenge.

Forrester Research, Inc: Acquia Identified as a “Strong Performer” in The Forrester Wave™: Web Content Management Systems, Q1 2015

According to Forrester, “web content management (WCM) software has become the technology and content delivery backbone of digital experiences."
We are pleased to announce that Acquia is a “Strong Performer” in The Forrester Wave™: Web Content Management Systems, Q1 2015. "Acquia's standout features include the cloud strategy, solid content management and delivery functionality, and a strong developer community and component ecosystem."

Forrester: The Total Economic Impact™ Of Acquia Cloud Site Factory

Accelerating Time-To-Market And Enabling Cost-Effective Deployment of Multiple Websites
Download this Forrester report below to see how Acquia Cloud Site Factory empowers brands to take back their digital properties and deliver exceptional experiences at scale…...with incredible results. Here's a few:
944% ROI
Site Costs Lowered by as Much as 80%
Payback in 2.3 Months
Benefits of $12.4 Million over Three Years

5 Powerful Government Drupal Websites in Action

In today’s digital-savvy world, the most impactful government agencies have embraced digital initiatives and communications technologies, such as open source web content management systems (CMS). They use their websites to disseminate information, connect citizens to their agency mission, and streamline internal operations and communications. Although it’s possible to work within existing frameworks of older, closed source CMS and hosting platforms, it is like sending email over a dial-up Internet connection.

Acquia Lift: Personalization in Drupal

The days of “one-size-fits-all” marketing are over, and hyper-personalization is the new norm. Digital marketers and site owners are being asked to do more with less to engage customers, segment their audience, and offer highly tailored content.
Today’s sophisticated consumers, thanks to personalized sites like Netflix or Amazon, are accustomed to a new level of engagement that seems to have been built with them in mind.

Digitale Transformatie in de Benelux

Acquia – Marktonderzoek ‘Digitale Transformatie en de visie van de CIO & CMO’
In het najaar van 2014 is een kwalitatief marktonderzoek uitgevoerd door middel van diepte-interviews bij profit en non-profit organisaties in België en Nederland. Eén van de doelstellingen van dit onderzoek is om een heldere analyse te bieden omtrent de huidige staat van digitalisering in de Benelux. Dit betreft digitalisering van operationele processen,van commerce systemen, content management en de wijze waarop data wordt beheerd en wordt gepubliceerd, bijvoorbeeld door gebruik te maken van Cloud systemen.

State of Digital Government

State and Local Insights
In the two years since the Obama Administration launched the Digital Government Strategy, agencies -at all levels- have made significant strides to improve digital services in four major strategy areas: information-centric, shared platform, customer-centric, and security and privacy. Yet why do state & local leaders still give an average B- rating to their agency’s digital efforts?

The Great Open Source Migration

Agencies Are Turning to Open Source Solutions Like Drupal to Get Mission-Critical Information to Citizens and Customers While Increasing Efficiency, Cost Savings, and Innovation
We live in a world where information is at our fingertips—where technology has given us extraordinary access to collaboration, transparency, and efficiency.
“The innovative use of technology is fundamentally transforming how the American people do business and live their daily lives,” said President Barack Obama in 2012 when discussing the need to create a 21st century digital government. “Innovators in the private sector and the Federal Government have used these technological advances to fundamentally change how they serve their customers.”

Making the Grade in Digital Government

Two years after the launch of the Obama administration's Digital Government Strategy, the White House's digital leaders have released new recommendations for how federal agencies can best obtain and establish digital services for their customers. Agencies now look to take heed of the administration's newly released U.S. Digital Services Playbook and TechFAR Handbook. However, success will hinge on government's ability to promote openness in both technology as well as throughout the acquisition process.
Download this GBC Issue Brief to learn:

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Sites multiples. Problèmes multiples. Une opportunité unique.

Vous êtes responsable informatique, digital ou commercial et vous avez le sentiment que quelque chose empêche votre organisation de réussir dans le monde du digital-first ? Votre organisation souffre peut-être tout simplement du « syndrome des sites multiples ». Ce syndrome est une réalité douloureuse qui frappe les entreprises exécutant des centaines ou des milliers de sites.

How to Manage Multiple Websites

Creating and managing multiple websites is no easy task - it can take hours and hours of web development and marketing tweaks to achieve and sustain the desired result.
Drupal, with it’s ‘built-in’ multisite capability is one way that talented web developers and resourceful digital marketers can quickly and efficiently create and maintain multiple sites from a single code base.
But there's more. Acquia’s Cloud Site Factory is built on top of Drupal multisite, so the advantages are endless.

How to Manage Multiple Websites

Creating and managing multiple websites is no easy task - it can take hours and hours of web development and marketing tweaks to achieve and sustain the desired result.
Drupal, with it’s ‘built-in’ multisite capability is one way that talented web developers and resourceful digital marketers can quickly and efficiently create and maintain multiple sites from a single code base.
But there's more. Acquia’s Cloud Site Factory is built on top of Drupal multisite, so the advantages are endless.

How to Manage Multiple Websites

Creating and managing multiple websites is no easy task - it can take hours and hours of web development and marketing tweaks to achieve and sustain the desired result.
Drupal, with it’s ‘built-in’ multisite capability is one way that talented web developers and resourceful digital marketers can quickly and efficiently create and maintain multiple sites from a single code base.
But there's more. Acquia’s Cloud Site Factory is built on top of Drupal multisite, so the advantages are endless.

Best Practices For Load Testing

Want to understand how your website handles traffic? Need to ensure your new site will stand up to the traffic spikes on your current site? Want to ensure your application will keep responding under the load of an upcoming marketing promotion? Load testing your application is the best way to handle these scenarios.

Many Sites. Many Problems. One Big Opportunity

As a business, digital, or IT leader, do you have a sneaking suspicion that something is eating away at your organization’s ability to succeed in a digital-first world? If so, the main culprit just might be Many Site Syndrome. Many Site Syndrome is a painful reality in which an enterprise runs hundreds—even thousands—of sites. These sites, often running on multiple web content management (WCM) systems, create a complicated environment that is slow to market, vulnerable to security threats, and inflicts spiraling and unpredictable costs.

Acquia Cloud Edge Protect

Denial-of-service (DoS) attacks are on the rise and have evolved into complex and overwhelming security challenges. Acquia Cloud Edge powered by CloudFlare delivers advanced DDOS protection which matches the sophistication and scale of such threats and can be used to mitigate DDoS attacks of all forms and sizes.

Acquia Cloud Edge CDN

A Global Content Delivery Network with Unique Performance Optimization Capabilities
Acquia Cloud Edge powered by CloudFlare provides a global content delivery network (CDN) with unique performance optimization capabilities. Leveraging a best-in-class, global infrastructure from the ground up using next-generation equipment, the Edge CDN is easier to set up and built to outperform any legacy CDN on the market.

Forrester: The Total Economic Impact™ Of Acquia Cloud Site Factory

Accelerating Time-To-Market And Enabling Cost-Effective Deployment of Multiple Websites
Download this Forrester report below to see how Acquia Cloud Site Factory empowers brands to take back their digital properties and deliver exceptional experiences at scale…...with incredible results. Here's a few:
944% ROI
Site Costs Lowered by as Much as 80%
Payback in 2.3 Months
Benefits of $12.4 Million over Three Years

Digitale Transformatie in de Benelux

Acquia – Marktonderzoek ‘Digitale Transformatie en de visie van de CIO & CMO’
In het najaar van 2014 is een kwalitatief marktonderzoek uitgevoerd door middel van diepte-interviews bij profit en non-profit organisaties in België en Nederland. Eén van de doelstellingen van dit onderzoek is om een heldere analyse te bieden omtrent de huidige staat van digitalisering in de Benelux. Dit betreft digitalisering van operationele processen,van commerce systemen, content management en de wijze waarop data wordt beheerd en wordt gepubliceerd, bijvoorbeeld door gebruik te maken van Cloud systemen.

Drupal Multi-site

Drupal offre une fonction très utile appelée Multi-site, qui permet de servir de nombreux sites à partir d’une même base de code Drupal. Grâce à cette fonction, vous pouvez réduire les coûts liés à la gestion du code pour plusieurs sites et bénéficier d’une grande agilité pour lancer rapidement vos nouveaux sites.
Vous trouverez dans ce guide technique une description détaillée de Multi-site, des conseils pour exploiter cette fonction pour votre organisation et la liste des aspects à prendre en compte concernant l’infrastructure lors du déploiement d’une installation Multi-site.

Drupal Multi-site

Drupal offre une fonction très utile appelée Multi-site, qui permet de servir de nombreux sites à partir d’une même base de code Drupal. Grâce à cette fonction, vous pouvez réduire les coûts liés à la gestion du code pour plusieurs sites et bénéficier d’une grande agilité pour lancer rapidement vos nouveaux sites.
Vous trouverez dans ce guide technique une description détaillée de Multi-site, des conseils pour exploiter cette fonction pour votre organisation et la liste des aspects à prendre en compte concernant l’infrastructure lors du déploiement d’une installation Multi-site.

Beyond Marketing: Why Digital Disruption Requires a Deeper Transformation

The forces of digital disruption have toppled established business models, magnified the significance of digital channels and competences, and initiated the “customer-centric era.” Chief marketing officers (CMOs) and their marketing organizations would seem to be ideally positioned to lead the organizational response to these disruptions. Marketing typically owns the customer relationship and has developed sophisticated methods for understanding and communicating with customers.

Mettre en place une infrastructure Web nouvelle génération avec Drupal et Acquia

Au cours des dix dernières années, le web a complètement changé. Ce qui se résumait autrefois à un simple système de diffusion de contenu s’est désormais mué en une source de contenu social — un mélange riche et interactif combinant divers types de médias partagés par différents groupes de personnes et délivrés sur une multitude de supports.

Mettre en place une infrastructure Web nouvelle génération avec Drupal et Acquia

Au cours des dix dernières années, le web a complètement changé. Ce qui se résumait autrefois à un simple système de diffusion de contenu s’est désormais mué en une source de contenu social — un mélange riche et interactif combinant divers types de médias partagés par différents groupes de personnes et délivrés sur une multitude de supports.

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Digital Branding in Government

Traditionally, we associate digital branding strategies with marketing for commercial businesses. Now, progressive state and local government agencies are using digital technologies as a foundation for building a trusted digital brand identity to engage and better serve citizens. The new white paper from The Center for Digital Government discusses the importance of a digital government brand and how that helps agencies deliver a better customer experience.

5 Questions to Ask Before Hiring a Drupal Vendor

It is crucial for agencies to understand that not all Drupal vendors and Drupalists have the level of experience needed to successfully manage an enterprise-level migration of government websites to Drupal. For those not deep in the trenches of the Drupal world, it can be hard to understand what a Drupalist does. Drupalists – like other types of developers – can specialize in certain capabilities, so that what one Drupal vendor offers may differ greatly from what another Drupal vendor offers.

Defense Innovation: Digital Technologies, Cloud Platforms, Open Source and Beyond

The mission and tactics of the Department of Defense are changing — and fast.
Yet for the United States’ oldest and largest government agency, change is no easy task. Any modifications to strategy or operations have to be comprehensive and scalable. In order to affect change in key areas, the DoD will need to dedicate significant resources to overhauling much of its organization. This also holds true for defense agencies at the State & Local level as well.

The Next Wave of Digital Government

A roadmap for high-impact technology transformation
A few taps, a few swipes, a bit of typing — getting information and taking care of business with whatever device is at hand is the expectation that all constituents now bring to their interactions with government. The public sector is being pushed to deliver more digital and mobile services, yet many government websites, information structures and application development methodologies are not able to meet the challenge.

When High Tech Firms Go Digital

When Speed, Flexibility, and Agility Matter
High tech firms rely on the web to promote products and services, generate leads, and cement relationships with customers and partners. Savvy firms use the
web to rapidly develop leading-edge applications that expedite sales, transform business processes, and deliver profitable results. Smart firms realize how to exploit their digital channels and maximize the returns on their investments.

When Higher Education Goes Digital

Staying Abreast of Changing Web Technologies
Back when the web was new, colleges and universities were among the most enthusiastic early adopters. Faculty, staff, and students launched their own web sites to support research projects and educational activities using the innovative development tools of the day. A few even invented new technologies in their labs and dorm rooms. For example, Dries Buytaert, co-founder and CTO of Acquia, started the Drupal project in 2001 while a student at the University of Ghent.

5 Powerful Government Drupal Websites in Action

In today’s digital-savvy world, the most impactful government agencies have embraced digital initiatives and communications technologies, such as open source web content management systems (CMS). They use their websites to disseminate information, connect citizens to their agency mission, and streamline internal operations and communications. Although it’s possible to work within existing frameworks of older, closed source CMS and hosting platforms, it is like sending email over a dial-up Internet connection.

State of Digital Government

State and Local Insights
In the two years since the Obama Administration launched the Digital Government Strategy, agencies -at all levels- have made significant strides to improve digital services in four major strategy areas: information-centric, shared platform, customer-centric, and security and privacy. Yet why do state & local leaders still give an average B- rating to their agency’s digital efforts?

The Great Open Source Migration

Agencies Are Turning to Open Source Solutions Like Drupal to Get Mission-Critical Information to Citizens and Customers While Increasing Efficiency, Cost Savings, and Innovation
We live in a world where information is at our fingertips—where technology has given us extraordinary access to collaboration, transparency, and efficiency.
“The innovative use of technology is fundamentally transforming how the American people do business and live their daily lives,” said President Barack Obama in 2012 when discussing the need to create a 21st century digital government. “Innovators in the private sector and the Federal Government have used these technological advances to fundamentally change how they serve their customers.”

Making the Grade in Digital Government

Two years after the launch of the Obama administration's Digital Government Strategy, the White House's digital leaders have released new recommendations for how federal agencies can best obtain and establish digital services for their customers. Agencies now look to take heed of the administration's newly released U.S. Digital Services Playbook and TechFAR Handbook. However, success will hinge on government's ability to promote openness in both technology as well as throughout the acquisition process.
Download this GBC Issue Brief to learn:

Forrester Research: Bridge the Commerce/Content Divide

The Issue: The Content and Commerce Divide
Commerce and digital marketing teams tell a familiar story. The commerce team launches an online store on a commerce platform. Commerce and IT focus on the platform and evolve it as the online business grows—focusing on basics such as PCI compliance and product information and expand-ing to more complex integrations. Now they want to add content, such as reviews and engaging media, that will inform and guide shoppers.

Digital Government 2014: The Two-Year Progress Report

On May 23, 2012, the Obama Administration launched the Digital Government Strategy, an effort to improve the way that agencies utilize digital tools and data to improve services for the American people. The strategy builds upon four principles: Information-Centric, Shared Platform, Customer-Centric, and Security and Privacy. Two years later, government agencies vary in their progress toward many of the goals set forth in the Digital Government Strategy.

When Media and Entertainment Firms Go Digital

To thrive in the digital age, media and entertainment firms must nurture profitable relationships between content and customers. They build brand and buzz behind popular tunes, episodes, and entertaining personalities. Successful firms foster friction-free networks, channel valuable content that flows through them, and build engaging communities around them. Along the way, they squarely face the future and digitize their most promising revenue streams.

How Drupal and Acquia Contribute to Shared Services Initiatives

Innovating with Less
As they streamline their connections with the public using digital technologies, Federal agencies are increasing their investments in shared services. “To make the most use of our resources and ‘innovate with less,’ we need to share more effectively, both within the government and with the public,” OMB states in its roadmap Digital Government: Building a 21st Century Platform to Better Serve the American People.

How Drupal Supports the New IT Roadmap for Digital Government

With the release in May 2012 of its new IT roadmap, Digital Government: Building a 21st Century Platform to Better Serve the American People, the Federal Government is embarking on an ambitious effort to streamline connections with the public using digital technologies.1 “New expectations require the Federal Government to be ready to deliver and receive digital information and services anytime, anywhere, and on any device.”

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