commerce

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Mobile Commerce in the Modern World

Gepubliceerd dinsdag, 29 september 2015

There’s no question: Mobile commerce matters. In addition to being a significant driver of ecommerce traffic, mobile also accounts for a large chunk of retail ecommerce sales. A growing number of users are also following a cross-device purchase journey, necessitating the... Lees verder

Labels: commerce

Forrester Research: Bridge the Commerce/Content Divide - Datasheet

Gepubliceerd dinsdag, 30 september 2014

The Issue: The Content and Commerce Divide Commerce and digital marketing teams tell a familiar story. The commerce team launches an online store on a commerce platform. Commerce and IT focus on the platform and evolve it as the online business grows — focusing on basics such as PCI compliance and... Lees verder

Labels: content, commerce, forrester

Forrester Research: Bridge the Commerce/Content Divide

Gepubliceerd maandag, 29 september 2014

The Issue: The Content and Commerce Divide Commerce and digital marketing teams tell a familiar story. The commerce team launches an online store on a commerce platform. Commerce and IT focus on the platform and evolve it as the online business grows—focusing on basics such as PCI... Lees verder

Labels: commerce, analyst reports