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Kanban vs. Scrum: Comparing Two Agile Methodologies

Kanban and Scrum are two different methodologies that can be utilized within your development organization. Both have pros and cons as agile methodologies, and one is often suited to a certain project better than the other. Let’s explore the definitions, differences, and how to utilize them practically for your next development project.
Kanban is a model of continuous slating, or continuous improvement. Essentially, when utilizing kanban, project priorities can change in real time, based on what takes priority at a certain time, so there is a certain flow to the work. Requirements can be... Meer

Why are Mid-Market Companies Still Looking at Adobe Experience Manager?

Since joining Acquia, I’ve been taking a close look at opportunities where we're competing against proprietary content management systems, often Adobe Enterprise Manager (aka CQ 5) and sometimes Sitecore.
While Acquia competes with Adobe and Sitecore across a variety of companies - from the largest in the world to smaller higher education institutions and non-profits - I’m most surprised when I see so-called “mid-market” prospects looking at Adobe CQ. Defining mid-market is a bit tricky, but I’ll default to Wikipedia, which... Meer

Creating a Unified Customer Profile for Your Retail Brand

Like many consumers, I shop different brands to satisfy different needs: clothing, gifts, groceries, personal goods, accessories, etc. Sometimes I shop independent small businesses, and other times I shop larger retailers with a network of related brands. But no matter who owns the shopping experience, I expect the experience to be tailored to me. If I don’t see content and product recommendations that are of interest to me, chances are I won’t stick around long, and... Meer

For Marketers, IT Should be a Partner, Not an Adversary

Marketing has evolved from a sedate and predictable annual media buy to a do-or-die battle to stay ahead of the competition and keep up with the consumer. As marketing takes on this challenge, there is a temptation to deploy cloud-based technology, leaving behind IT department involvement.
Purchase a turn-key, self-contained marketing system and everyone lives happily ever after, right?
There’s no denying this “shadow IT” trend in which marketing and other... Meer

Build Your Drupal 8 Team: Non-Technical Team Roles & Required Skills

As our series continues, let's look at what non-technical team members need to understand about Drupal 8. Although they don't need to write code and implement functionality, these team members may have responsibility for defining the product or developing the content for the site. These are the non-technical roles and skills needed on a development team.
Project Manager
The project manager needs to make sure the project is completed on time and within budget. If that's not possible, the project manager needs to negotiate the... Meer

Web Accessibility for Clients - Part Two

Thanks for coming back. If you tried a few of the tips in the first part of this series, you probably realized that making a website accessible to all visitors doesn’t require much time, or cause much stress. Even if you didn’t yet try, I hope this blog further illustrates that clients need not worry about sitting down themselves to create a website that’s useful and informative to visitors with disabilities - without reaching out to a developer for help.
A Data Table for Everyone
Without proper setup, a data table will come... Meer

Identifying and Integrating Global eCommerce Systems

If you’re a retailer considering globalization, or a global retailer looking to streamline your global operations, then you probably already understand the difficulties that lie ahead. Globalizing your commerce systems and overall strategy is no small feat, but it can be done. With the right commerce foundation in place, and a strategy to execute on, you’re ready to start identifying and integrating the appropriate... Meer

Why I Love Composer, a PHP Dependency Management Tool

Like a composer who can’t wait to conduct a great symphony, I couldn’t wait to get my hands on Composer, a PHP dependency management tool.
You could say this blog post is my "Ode to Joy" about using Composer. It was fun watching it update all my libraries on just a single command:
composer update.
But I shouldn’t have all the fun. I’d like to help you incorporate third-party libraries into a project by using Composer. In this post, we’ll create a test PHP project and run test cases using phpunit.
Before we hit the “update” button, though, first let’s look at what Composer is, and why you’ll... Meer

Improve Your Drupal Web Site Performance — Without Coding

Most advice to improve Drupal site performance is aimed at developers and DevOps folks. In reality, many Drupal sites are built by site builders using flexible Drupal modules rather than custom code.
In this blog series, we will give site builders the knowledge and tools to enhance the performance of their web sites, without ever touching PHP or the command line.
The Drupal community is already rich in modules and best practices that can significantly improve the performance of any Drupal site. Now it’s time to take advantage of the community’s hard work!
But first, let’s start by... Meer

Industry Leaders Break Down The Marketing Cloud Myth

Photo credit: B Garrett
Assembling the unique set of marketing technologies needed to power your business to success is not a luxury today, it is a necessity.
“Our average customer uses 26 digital marketing applications and that’s just digital marketing, that’s not the finance and the CRM and everything else,” according to Jeff Lunsford, CEO of Tealium.
Earlier this month, the “who’s who”... Meer

Front End Performance Strategy: Image Handling

Business is keenly aware of the importance of page-load time, and its impact on conversion and search engine optimization. It’s now a priority at companies like Wal-Mart, Amazon, and Mozilla.
At Acquia, we... Meer

Karma and the journey from consumption to contribution - Drupal in India

At Drupal Camp London 2015, I spoke with Piyush Poddar, Director of Drupal Practice at Axelerant. We talked about Piyush's history in Drupal, Drupal as a business-ready solution, India's coming of age in open source culture, and how that is driving business value.


"Drupal really has become a business-ready solution. It allows those of us running businesses or selling solutions to clients to really not think about anything more, just go ahead and use it for production sites–large, huge production sites."

On working in proprietary v... Meer

How to Build a Global Strategy for eCommerce Excellence

Building a global technical commerce ecosystem requires looking at how each and every aspect of your retail business operates, both independently and as a cohesive ecosystem; across each channel in one market, and then across all of your markets around the world. With worldwide retail ecommerce sales projected to rise to nearly $2.5 trillion by 2018, now is the time.

Before you can integrate new systems and start operating in new markets, however, you need to determine your commerce strategy.... Meer

Web Accessibility for Clients

You’re in good hands. A developer is building or renovating your organization’s website, and everything is shaping up as planned. You like what the developer has done and can’t wait to see the finished product.
Just keep in mind that, at some point, your daily relationship with your developer is likely to end, when the contract comes to an end. The relationship can continue, of course, but at some point — no matter how impressive your website eventually looks and responds — you won’t need to rely on the developer. You’ll slowly take control of the site, adding more content, tweaking tools,... Meer

How to Select Drupal Modules: Part 3 - Evaluation Tips

In the previous posts we’ve focused on defining your requirements and the basics of searching for modules. Once you’ve found a Drupal project you’re interested in, now you can make a quick evaluation of the project to determine if you should dig deeper before you test it out.

Evaluation Criteria
Each module you select and install on your site must be maintained. There will be security updates, feature improvements and bug fixes offered on a... Meer