Image

        ![icon of a screen with a refresh wheel over it](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-02/Marketing%20Automation%20Icon_White-Pink.png?itok=UE0BirL_) 

 



# Marketing Automation

---

#### Distribute campaigns across brands, teams, and regions.

Automate your content across multiple channels, track all of your projects, and monitor campaign performance.

 

 

 

        ![images of people on devices cropped by the acquia droplet logos](/sites/default/files/styles/flex_header_desktop/public/media/image/2023-02/Marketing%20Automation%20Hero_0.png?h=5834b031&itok=G-PjXCl_)  

 

 



 

50%

boost in email revenue

Image

        ![Asana Rebel Logo](/sites/default/files/styles/wysiwyg_small_logo_desktop/public/media/image/2023-03/Asana%20Rebel%20Logo_Small_Navy.png?itok=Cr70u-sh) 

 



 

 

2 Million

page views per month

Image

        ![uTest Logo](/sites/default/files/styles/wysiwyg_small_logo_desktop/public/media/image/2023-03/uTest%20Logo_Small_Navy.png?itok=8dfjP9kN) 

 



 

 

83%

increase in new users

Image

        ![Dar Al Khaleej Logo](/sites/default/files/styles/wysiwyg_small_logo_desktop/public/media/image/2023-03/Dar%20Al%20Khaleej%20Logo_Small_Navy.png?itok=GI2m5FWz) 

 



 

 

 

 

 



Leading the Pack

## Acquia named a leader in Marketing by G2

[Read the Reviews](https://www.g2.com/products/acquia-marketing-cloud/reviews)

 

 

Image

 ![browser window with 2 badges](/sites/default/files/media/image/2026-01/Frame%206.svg)

 



 

 

 

 

 



        ![various pink acquia droplets with product screenshots of  Acquia Campaign Studio](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-03/Marketing%20Automation_Campaign%20Studio.png?h=79d81ba3&itok=zFSOku2f) 

Customize and Automate

## Streamline Campaign Management 

Work collaboratively to manage full campaign lifecycles. Use a single platform to create and edit campaigns, segment leads, and track marketing performance.

[Learn More](/index%2ephp/products/acquia-campaign-studio "Acquia Campaign Studio") [Try Acquia Campaign Studio](/index%2ephp/request-a-demo/clickable-demo-form "Clickable Demo Form")

---

[Vericel Case Study](/index%2ephp/resources/customer-stories/vericel "Vericel")

[HubSpot vs. Campaign Studio](/index%2ephp/blog/hubspot-vs-acquia-campaign-studio "HubSpot vs. Acquia Campaign Studio: Which Is Best for Marketers?")

 

 

 

 

 



Image

        ![pink icon of three different user icons](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Segment%20Icon_Pink.png?itok=8wPdZerJ) 

 



##### Segment

Build audiences based on behavior and customize campaigns for individuals and groups alike

 

 

Image

        ![pink icon of a crane moving a browser screen](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Build%20Digital%20Experinces_Teal.png?itok=6KthKHP7) 

 



##### Build

Design each customer journey touchpoint and replicate the campaign for segments or personalize for individuals

 

 

Image

        ![pink icon of a screen with data and a magnifying glass hover over the last point with a question mark](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Predict%20Icon_Pink.png?itok=Z9-2Zsl4) 

 



##### Track

Follow leads through the entire customer lifecycle with whatever customized scoring system works best for your business

 

 

 

 

 



---

 

 

 

        ![various pink acquia droplets with product screenshots of Acquia Campaign Factory](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-03/Marketing%20Automation_Campaign%20Factory.png?h=79d81ba3&itok=9RQfzm5a) 

Scale and Manage

## Master Distributed Marketing

Deploy hundreds of instances from one platform. Manage and distribute campaigns across brands, teams, and regions.

[Learn More](/index%2ephp/products/acquia-campaign-studio/campaign-factory "Campaign Factory") [Try Campaign Factory](/index%2ephp/request-a-demo/clickable-demo-form "Clickable Demo Form")

 

 

 

 

 



Image

        ![pink icon of a rocketship](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Rocketship.png?itok=mIuSQKlH) 

 



##### Deploy

Launch tailored messaging across instances, centrally managed from a single location

 

 

Image

        ![pink icon of a light bulb with a cogwheel in the middle](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Iterate%20Icon_Pink.png?itok=aiWlWYXi) 

 



##### Iterate

Formulate a template for best practices and repeat successes across business units, brands, and teams

 

 

Image

        ![pink icon of a browser with data and a magnifying glass hovering over it](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Real%20Time%20Data%20Icon_Teal.png?itok=_Fa9pXbn) 

 



##### Analyze

Access a comprehensive view of content performance across instances and optimize as needed

 

 

 

 

 





 See the Datahseet 

#####  Level up Your Company’s Email With Marketing Automation 

 [Get Access Now](/index%2ephp/resources/datasheet/level-your-companys-email-marketing-automation) 

 

 

 



        ![various pink acquia droplets with product screenshots of Acquia DAM](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-03/Marketing%20Automation_Acquia%20DAM.png?h=8b8d5740&itok=F0SIOxFo) 

On-Brand Everything

## Manage Your Marketing Assets

Pair Acquia DAM with marketing automation to keep content consistent and aligned with brand messaging. Maintain a strong and cohesive brand identity across all channels that makes customers **want** to come back.

[Learn More](/index%2ephp/products/acquia-dam/use-cases "Acquia DAM Use Cases") [Try Acquia DAM Now](/index%2ephp/request-a-demo/clickable-demo-form "Clickable Demo Form")

 

 

 

 

 



Image

        ![pink icon of a megaphone](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Campaign%20Icon_Pink.png?itok=hoGriNUN) 

 



##### **Optimize Campaign Management**

Monitor asset usage for all campaigns while tracking engagement and conversion rates

 

 

Image

        ![pink icon of images overlapping](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Brand%20Consistency%20Icon_Pink.png?itok=5Jg-LJKB) 

 



##### **Enhance Brand Consistency**

Store marketing assets in a central repository and use them across channels and touchpoints

 

 

Image

        ![pink icon of a document being written a movie reel and a camera](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Content%20Creation%20Icon_Pink.png?itok=7UyN8hwQ) 

 



##### **Streamline Content Creation**

Reduce time and effort required to create and manage marketing assets across your organization

 

 

 

 

 



---

 

 

 

        ![various pink acquia droplets with product screenshots of Personalization](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-03/Marketing%20Automation_Personalization_0.png?h=79d81ba3&itok=V5NJ1JDv) 

Content for You

## Boost Personalized Engagement

Combine personalization with marketing automation for ultra-specific segmentation and messaging. Use insights from A/B testing to display hyper-personalized content across your campaigns.

 

 

 

 

 



Image

        ![pink icon of a target with an arrow in the middle](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Target%20Icon_Pink.png?itok=faqx5Qed) 

 



##### **Cross-Channel Targeting**

Create campaigns aligned across every channel your organization uses

 

 

Image

        ![pink icon of a desktop with two different layouts on either side](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/AB%20Testing%20Icon_Pink.png?itok=FZbKNwoH) 

 



##### **A/B Testing**

Optimize campaigns in real time and personalize the customer journey from start to finish

 

 

Image

        ![pink icon of a person on the left lniking out to various boxes on the right](/sites/default/files/styles/wysiwyg_large_icon_desktop/public/media/image/2023-03/Orchestrate%20Icon_Pink.png?itok=LfXi2fG_) 

 



##### Segmentation

Segment customers based on behavior, preferences, and other factors to boost marketing campaign efficacy

 

 

 

 

 



        ![various pink droplets with an image of someone writing on a white board](/sites/default/files/styles/feature_component_50x50_desktop/public/media/image/2023-03/Cross%20Channel%20Journey%20Mapping%20Graphic.png?itok=XJu1ZoAv) 

## Cross-Channel Journey Marketing

Dive deeper into cross-channel journeys and how journey orchestration tools are the greatest asset when it comes to offering seamless customer experiences.

[Download Our Guide](/index%2ephp/resources/e-book/modern-marketers-guide-cross-channel-journey-marketing "The Modern Marketer's Guide to Cross Channel Journey Marketing")





 

 







## Enrich Your Brand’s Digital Presence

 Adopt an omnichannel marketing strategy that empowers brand governance and consistency wherever you meet your customers. 

[Request a Demo](/index%2ephp/index%252ephp/about-us/contact/campaign-studio-request-a-demo)