--- [ ![Acquia DAM product Page](/sites/default/files/styles/product_header_icon/public/media/image/2025-04/Acquia%20DAM%20Logo.png?itok=RhjykvDm) DAM ](https://www.acquia.com/products/acquia-dam) - [Features](/index%2ephp/index%252ephp/products/acquia-dam/features) - [All Features](/index%2ephp/index%252ephp/products/acquia-dam/features) - [Artificial Intelligence](/index%2ephp/index%252ephp/products/acquia-dam/features/ai) - [API](/index%2ephp/index%252ephp/products/acquia-dam/api) - [Insights](/index%2ephp/index%252ephp/products/acquia-dam/features/insights) - [Add Ons](/index%2ephp/index%252ephp/products/acquia-dam/add-ons) - [Entries](/index%2ephp/index%252ephp/products/acquia-dam/entries) - [Templates](/index%2ephp/index%252ephp/products/acquia-dam/templates) - [Workflow](/index%2ephp/index%252ephp/products/acquia-dam/workflow) - [Portals](/index%2ephp/index%252ephp/products/acquia-dam/portals) - [Syndicate](/index%2ephp/index%252ephp/products/acquia-dam/syndicate) - [Video Creator](/index%2ephp/index%252ephp/products/acquia-dam/video-creator) - [Integrations](https://www.acquia.com/integrations?product=30776) - [Use Cases](/index%2ephp/index%252ephp/products/acquia-dam/use-cases) - [Resources](https://www.acquia.com/resources?marketing_cloud_product%5B0%5D=30776&marketing_cloud_product%5B1%5D=429001) - [Videos](/index%2ephp/tv/organize-digital-assets) - [Blog](https://www.acquia.com/blog?category=429666) - [Customer Stories](https://www.acquia.com/resources/customer-stories?use_cases=&product=30776&industry=) - [Pricing](/index%2ephp/index%252ephp/products/acquia-dam/pricing-plans) [Support](/index%2ephp/index%252ephp/products/acquia-dam/support) [Try Acquia DAM Now](https://www.acquia.com/about-us/contact/dam-request-a-demo) ## Breadcrumb 1. [Home](/index%2ephp/) 2. [Products](/index%2ephp/products) 3. Acquia DAM ![](/sites/default/files/media/image/2025-04/Dam%20Home%20Page%20Hero%20Background_0.svg) Image ![Acquia DAM](/sites/default/files/media/image/2025-04/Acquia%20DAM%20Logo.svg) # Move Faster. Stay On Brand. Make assets easier to organize, access, and activate for all channels with an AI-powered digital asset management solution. [Start a Free Trial](/index%2ephp/acquia-dam-trial "Acquia DAM - Trial Site Request") [Let's Talk](/index%2ephp/about-us/contact/dam-request-a-demo "Request a Demo DAM") ![An image of a woman selected from a digital asset management system and being plugged into a web page and a social post on linkedin](/sites/default/files/media/image/2025-04/DAM%20Home%20Page%20Hero%20Graphic_1.svg) ![An image of a woman selected from a digital asset management system and being plugged into a web page and a social post on linkedin](/sites/default/files/media/image/2025-04/DAM%20Home%20Page%20Hero%20Graphic_1.svg) ![A woman's headshot from a digital asset management system embedded in a linkedin social post](/sites/default/files/media/image/2025-04/DAM%20Page%20Hero_Mobile.svg) [ ![Zurich customer story](/sites/default/files/media/image/2025-04/Zurich%20Logo_Formatted_Customer%20Story.svg) ](/index%2ephp/resources/customer-stories/zurich-insurance) [ ![Crayola Customer Story](/sites/default/files/media/image/2025-04/Crayola%20Logo_Formatted_Customer%20Story.svg) ](/index%2ephp/resources/customer-stories/crayola) [ ![Citizen customer story](/sites/default/files/media/image/2025-04/Citizen%20Logo_Formatted_Customer%20Story.svg) ](/index%2ephp/resources/customer-stories/citizen-watch) [ ![Dana Farber Cancer Institute customer story](/sites/default/files/media/image/2025-02/Dana%20Farber%20Cancer%20Institute%20Logo_Formatted_Customer%20Story_2.svg) ](/index%2ephp/resources/customer-stories/dana-farber-cancer-institute) [ ![Brooks Customer Story](/sites/default/files/media/image/2025-04/Brooks%20Logo_Formatted_Customer%20Story.svg) ](/index%2ephp/resources/customer-stories/brooks) [ ![Varian customer story](/sites/default/files/media/image/2025-04/Varian%20Logo_Formatted_Customer%20Story.svg) ](/index%2ephp/resources/customer-stories/varian) Video Thumbnail ![Abstract digital background with hexagonal icons including play button, music note, and various tech symbols in pink and purple gradient](/sites/default/files/styles/video_with_text/public/video-thumbnails/2026-03/Dam%20Product%20Explainer%20Video%20Thumbnail_0.png?h=5a41653e&itok=Z5QUsEO9) ## Intelligent Heart of Your Brand Your brand doesn’t just need more content. It needs a better way to use what it has. Acquia DAM (Widen) turns files into usable data, linking your content to the right campaigns, personas, and channels. It’s the shortest path from a creative idea to every brand touchpoint. ## Unlock Your Team’s Full Potential Image ![product UI featuring a primary and secondary color with the relevant hex codes](/sites/default/files/media/image/2025-04/DAM_Creative%20Graphic.svg) ### Creative Focus on big ideas, not fielding endless production tasks. Automate workflows, templatize content, and increase use of your designs. [Unleash Creativity Webinar](/index%2ephp/events/webinars/unleash-creativity-driving-brand-growth-ai-world "Unleash Creativity: Driving Brand Growth in an AI World") Image ![Product UI showing asset insights for number of downloads and share views](/sites/default/files/media/image/2025-04/DAM_Digital%20MArketing%20Graphic.svg) ### Marketing Launch campaigns at speed and with control to hit your metrics. Ensure content is up-to-date, on-brand, and relevant. [Better Brand Management](/index%2ephp/events/webinars/dam-it-master-content-deluge-better-brand-management "DAM It: Master the Content Deluge for Better Brand Management") Image ![Logoes for Drupal, Google Drive, Shopify, and Github](/sites/default/files/media/image/2025-04/DAM_Developer%20Graphic.svg) ### Developers Integrate with ease. Acquia offers over 80 pre-built integrations, 200 marketplace connectors, and a powerful open API for custom integrations. [See all DAM Integrations](https://www.acquia.com/integrations?product=30776) ![](/sites/default/files/media/image/2025-04/DAM%20Customer%20Story%20Asset%20Type%20Background.svg) Image ![Boston Consulting Group](/sites/default/files/media/image/2025-05/Boston%20Consulting%20Group%20Logo_Customer%20Story%20DAM%20Page.svg) Boston Consulting Group (BCG) saves time and costs while ensuring brand consistency across the organization. [Read BCG's Customer Story](/index%2ephp/resources/customer-stories/boston-consulting-group "Boston Consulting Group") ![Screenshot of Boston Consulting Groups home page of their website](/sites/default/files/media/image/2025-05/BCG%20Customer%20Story%20Graphic.svg) ## **Move Content Faster and Smarter** Everything your team needs to deliver relevant, up-to-date, and compliant content. [See All Features](/index%2ephp/products/acquia-dam/features "Acquia DAM Features") Image ![](/sites/default/files/media/image/2025-04/Iconstration_Library.svg) Asset Library Organize, find, and use assets across your business. [More on Asset Library](/products/acquia-dam/features#centralize-assets) Image ![](/sites/default/files/media/image/2025-04/Iconstration_Web%20Governance.svg) Branded Portals Share assets and guidelines with external teams quickly. [More on Portals](/index%2ephp/tv/product-explainers/acquia-dam-portals "Acquia DAM - Portals") Image ![](/sites/default/files/media/image/2025-04/Iconstration_Blog.svg) Templates Create on-brand, localized materials. [More on templates](/index%2ephp/products/acquia-dam/templates "Templates") Image ![](/sites/default/files/media/image/2025-04/Iconstration_Content%20Editor.svg) Video Creator Templatize, create, edit, and translate videos. [More on Video Creator](/index%2ephp/products/acquia-dam/video-creator "Video Creator") Image ![](/sites/default/files/media/image/2025-04/Iconstration_Data%20Tracking.svg) Insights Gain clear, actionable data to track and optimize assets. [More on Insights](/index%2ephp/tv/product-explainers/acquia-dam-insights "Acquia DAM - Insights") Image ![](/sites/default/files/media/image/2025-04/Iconstration_Website%20Strategy%20and%20Marketing.svg) Product Catalogs Elevate product listings and reduce time to market. [More on Catalogs](/index%2ephp/products/acquia-dam/entries "Entries") Image ![](/sites/default/files/media/image/2025-04/Iconstration_Management.svg) Flexible Workflows Streamline asset creation, approval, and release. [More on Workflows](/index%2ephp/tv/product-explainers/acquia-dam-workflow "Acquia DAM - Workflow") Image ![](/sites/default/files/media/image/2025-04/Iconstration_Operable.svg) **Content Publishing** Embed web-optimized assets across sites and track them. [More on Publishing](/products/acquia-dam/features#coordinate-distribution) ![](/sites/default/files/media/image/2025-02/Dark%20Navy%20to%20Pink%20Background_upper%20right%20Navy%20Bottom.svg) ## Drive Results ### 2X Faster campaign launches ### 100% Compliance of brand asset usage ### 2x ROI through content reuse ![Product UI emphasizing AI Video generation using GPT that can also tag the video with appropriate keywords using AI](/sites/default/files/media/image/2025-04/Acquia%20DAM%20AI%20Graphic.svg) Image ![](/sites/default/files/media/image/2025-04/Content%20Title%20Icon_AI%20Stars.svg) ### AI-Powered Workflows Free-up time with AI assistance. Use AI to generate tags, descriptions, transcriptions, color detection, text extraction, and translations for more searchable assets without the manual data entry. [More on AI in DAM](/index%2ephp/products/acquia-dam/features/ai "Acquia DAM AI Features") ![multiple stock images with a dashboard showing embed views by countries that displays multiple countries with hundreds of thousands of embed views.](/sites/default/files/media/image/2025-04/Acquia%20DAM_Track%20Assets%20Graphic_0.svg) Image ![](/sites/default/files/media/image/2025-04/Content%20Title%20Icon_Graph%20Increase.svg) ## Track Asset Usage Reveal when, where, how, and who is using your content. Use Acquia DAM Insights to save costs, steer your creative budget, and inform your content strategy. [More on DAM Insights](/index%2ephp/products/acquia-dam/features/insights "Acquia DAM Insight Features") ## Acquia DAM: Built on Widen Technology and Innovation Acquia DAM continues the Widen legacy of excellence, providing enterprise-grade digital asset management. True to our open philosophy, the DAM platform remains a powerhouse sold standalone or as part of an integrated Acquia content solution. Since acquisition, we increased DAM integrations available by over 500%, now offering 200+ spanning marketing, design, e-commerce, and AI tools. As part of the Acquia ecosystem, customers benefit from Acquia’s strengths: - Innovation, including addition of AI search, smart duplicate detection, smart WEB embed transformations, video templating, and more - Customer support expanded across the globe and increased to 24/7 - Increased security and compliance, now supporting HIPAA, SOC 2Type II, and more Whether you are a long-time **Widen** user or new to Acquia, you are backed by a heritage of service and a future of limitless connectivity. ![illustrative product UI showing image selection for a web page](/sites/default/files/media/image/2024-10/DAM%20Graphic_Home%20Page.svg) FAQ What is digital asset management (DAM) and how does it work? Digital asset management (DAM) is a software solution that stores, organizes, manages, and distributes your brand's digital files — images, videos, documents, and more — from a single centralized library. Acquia DAM (Widen) uses AI-powered tagging and smart search to help teams find the right asset instantly, eliminate duplicates, and share brand-approved content across every channel. It eliminates the chaos of scattered files across shared drives and email threads. How does a DAM system differ from Google Drive or Dropbox? Unlike general file storage tools like Google Drive or Dropbox, a dedicated digital asset management system offers advanced metadata tagging, brand portal creation, version control, rights management, and built-in analytics showing how assets are used across campaigns. Acquia DAM goes further with 80+ pre-built integrations and AI-assisted tagging that auto-generates keywords, color profiles, and transcriptions. It's purpose-built for marketing and creative teams who need more than basic file storage. Why do enterprises need a digital asset management platform? Enterprises managing hundreds or thousands of brand assets across global teams need a DAM to ensure brand consistency, reduce content duplication costs, accelerate time-to-market, and maintain compliance with digital rights. Without a DAM, teams waste an average of 3.5 hours per week searching for files, and brand inconsistency costs companies millions. Acquia DAM helps enterprises centralize creative assets, automate workflows, and track asset performance with real-time insights. What integrations does Acquia DAM support? Acquia DAM offers over 80 pre-built integrations with leading platforms including Adobe Creative Cloud, Drupal, Shopify, Salesforce, Workfront, and more — plus 200+ marketplace connectors and an open REST API for custom builds. This means your DAM works seamlessly within your existing tech stack without requiring heavy development work. The open API enables unique integrations with virtually any system your team already uses. How much does Acquia DAM (Widen) cost? Acquia DAM pricing is customized based on your organization's size, number of users, storage requirements, and feature needs. Rather than one-size-fits-all tiers, Acquia provides tailored pricing to match your exact use case. You can request a personalized demo and pricing quote directly from Acquia to see what a custom DAM solution would cost for your team. ## Request Your Custom Branded DAM Image ![](/sites/default/files/styles/wysiwyg_small_icon/public/media/image/2025-04/Certifiction%20Badge_2.png?itok=tmHEJ_K3) Try before you buy Image ![](/sites/default/files/styles/wysiwyg_small_icon/public/media/image/2025-04/Certifiction%20Badge_2.png?itok=tmHEJ_K3) No commitment required Image ![](/sites/default/files/styles/wysiwyg_small_icon/public/media/image/2025-04/Certifiction%20Badge_2.png?itok=tmHEJ_K3) Easily load your assets [Let's Talk](/index%2ephp/about-us/contact/dam-request-a-demo "Request a Demo DAM") ![](/sites/default/files/media/image/2025-04/Loading%20Illustration_0.svg)