--- [ ![Acquia PIM product page](/sites/default/files/styles/product_header_icon/public/media/image/2025-04/Acquia%20PIM%20Logo.png?itok=IQZmZ44b) Acquia PIM ](/index%2Ephp/products/acquia-pim) - [Features](/index%2Ephp/index%252Ephp/products/acquia-pim) - [Entries](/index%2Ephp/index%252Ephp/products/acquia-pim/entries) - [Assets](/index%2Ephp/index%252Ephp/products/acquia-pim/assets) - [Channel Portals](/index%2Ephp/index%252Ephp/products/acquia-pim/channel-portals) - [Add Ons](/index%2Ephp/index%252Ephp/products/acquia-pim) - [Syndicate](/index%2Ephp/index%252Ephp/products/acquia-pim/syndicate) - [Trading Partners](/index%2Ephp/index%252Ephp/products/acquia-pim/trading-partners) [Get a Custom Demo](/index%2Ephp/index%252Ephp/about-us/contact/pim-request-a-demo) ## Breadcrumb 1. [Home](/index%2Ephp/) 2. [Products](/index%2Ephp/products) 3. [Acquia Pim](/index%2Ephp/products/acquia-pim) 4. Acquia PIM | Assets # Assets Making your products and brands look good has never been easier. Acquia DAM simplifies the creation, organization, transformation, and distribution of your images and videos. [How Assets Works](/index%2Ephp/walkthroughs/acquia-dam/assets "Acquia DAM - Assets") ![stylized product UI emphasizing content dashboards](/sites/default/files/styles/flex_header_desktop/public/media/image/2024-05/Assets%20Hero%20Graphic_Desktop.png?h=a6f82ae8&itok=SOEVlPBw) ![stylized product UI emphasizing content dashboards](/sites/default/files/styles/flex_header_desktop/public/media/image/2024-05/Assets%20Hero%20Graphic_Mobile.png?h=03155992&itok=0VD-JxBk) ![stylized product UI emphasizing content dashboards](/sites/default/files/styles/flex_header_desktop/public/media/image/2024-05/Assets%20Hero%20Graphic_Mobile.png?h=03155992&itok=0VD-JxBk) Video Thumbnail ![navy to pink gradient with the Acquia DAM logo](/sites/default/files/styles/video_with_text/public/video-thumbnails/2024-02/DAM%20Video%20Thumbnail.jpg?h=1c316bc6&itok=4RY7eJ3X) Shorten Time To Market ## Look Great Without File Chaos Free up creative time and get products to market faster with automation throughout the entire asset lifecycle. Always use the latest version of files in the right format for digital and print channels. Use Cases ## Show Off Your Products ![acquia dam product screenshots with a pink acquia droplet](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-03/Acquia%20DAM_Use%20Case_Differentiate%20Product%20Content.png?h=6ba7b2c7&itok=qCZ3YrTn) ### **Centralize Brand and Product Assets** Break silos between brand, product, and corporate content. Manage all assets, including studio photography, product packaging, logos, training videos, brochures, and more. Acquia makes it easy to establish product and brand relationships between your content. ![acquia dam product screenshots with a pink acquia droplet](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-08/Acquia%20DAM_Use%20Case_Enable%20Brand%20Unity.png?h=ba226ffe&itok=XzGkI9xl) ### **Creative Workflow Harmony** Keep product launches and campaigns moving with a seamless connection between packaging, promotional, and other workflows. ![various product screenshots from the Acquia DAM product](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-08/DAM%20Use%20Case_Track%20Asset%20Performance.png?h=c6a6a22c&itok=65wgJoX5) ### **Automate Product Metadata** Metadata helps files be found, organized, shared, and used properly. Add asset metadata up to 95% faster using existing product information. Manage product-related digital assets in product-related groups and add relevant information. ![acquia DAM product screenshots with pink acquia droplet](/sites/default/files/styles/text_with_floating_image_desktop/public/media/image/2023-08/Acquia%20DAM_Use%20Case_Build%20Compelling%20Digital%20Experiences.png?h=ba226ffe&itok=X_Sxumyw) ### **Create Once, Publish Everywhere** Publish the latest versions of assets across websites, mobile apps, marketplaces, social media sites, print catalogs, and more. Manage one file and Acquia Assets transforms it to the right dimensions and format – or even channel-specific filenames with Acquia Synciate. Guide ##### How to Prepare for Product Launches [Read the Guide](/index%2Ephp/resources/guide/how-prepare-product-launches-dam) Features ## Endless Capabilities for Your Team ![Database icon](/sites/default/files/styles/content_grid_36px_width/public/media/image/2022-09/database.png?h=2f293b25&itok=tmLg4igv) Custom Metadata Define a metadata schema that reflects your unique business processes and structure to support search, integrations, and rights management. ![share icon](/sites/default/files/styles/content_grid_36px_width/public/media/image/2023-03/share-2%202.png?h=2f293b25&itok=sE3aLIQF) Many Ways to Share Share links, embed codes, portals, and data exports make it easy to quickly and securely get files in the right format to the right people and systems. ![icon of cpu chip](/sites/default/files/styles/content_grid_36px_width/public/media/image/2023-03/Icon_Feature_CPU.png?h=2f293b25&itok=3UszpwYe) AI Assistance AI-powered auto-tagging, translations, alt text descriptions, and visually similar search help your teams keep up with volume of assets. ![Integration icon](/sites/default/files/styles/content_grid_36px_width/public/media/image/2022-09/Integration.png?h=2f293b25&itok=qKua-bqk) **Integrations and API** Connect with creative editing, project management, CMS, and other tools to keep projects moving. ![left and right chevron next to each other](/sites/default/files/styles/content_grid_36px_width/public/media/image/2023-05/code.png?h=96591ae7&itok=TVUluO-R) **Dynamic Embed Codes** Programatically change the format, adjust the size, set the crop, and set the background color. ![Web Data Icon](/sites/default/files/styles/content_grid_36px_width/public/media/image/2022-09/SEO.png?h=2f293b25&itok=dUuuAQaL) **Analytics and Reporting** See who’s using your assets, when, where, and how to save costs, and where to steer your marketing budget. ## Enhance Acquia PIM ### Entries Unify product content for faster distribution [Explore Entries](/index%2Ephp/products/acquia-pim/entries "Acquia PIM | Entries") ### Syndicate Optimize and distribute product data for all channels [Explore Syndicate](/index%2Ephp/products/acquia-pim/syndicate "Acquia PIM | Syndicate") ### Portals Create and share digital product catalogs [Explore Portals](/index%2Ephp/products/acquia-pim/channel-portals "Acquia PIM | Channel Portals") ## See All Acquia DAM Has To Offer Use Acquia DAM to manage just your product assets or your enterprise-wide library. [Explore Acquia DAM](https://www.acquia.com/products/acquia-dam)