![ Erica Bizzari of Paychex speaks at Acquia Engage 2018](/sites/default/files/styles/blog_hero_image_mobile/public/legacy/images/2018-11/Acquia%20Engage%20Erica%20Bizzari%20Paychex_4.jpg?itok=CkamyuFT) Image ![Dries Buytaert Headshot](/sites/default/files/styles/post_content_attribution_headshot/public/media/image/2024-09/Employee%20Headshot_Dries%20Buytaert_Gray_WEB.png?h=ba226ffe&itok=eze7g_Ik) [Dries Buytaert](/people/contributors/dries-buytaert) Co-Founder, Executive Chairman Acquia # How Paychex Replatformed on Drupal and Doubled Its Website Traffic March 10, 2022 1 minute read [Share this blog post on LinkedIn ](https://www.linkedin.com/sharing/share-offsite/?url=https://www.acquia.com/index%2Ephp/markdownify/node/3326) [Share this blog post on Twitter ]() [Share this blog post via Email ]() When it comes to customer expectations, technology has to be both powerful and easy to use. Paychex.com accomplished both feats by moving to Drupal. ![ Erica Bizzari of Paychex speaks at Acquia Engage 2018](/sites/default/files/styles/blog_hero_image_mobile/public/legacy/images/2018-11/Acquia%20Engage%20Erica%20Bizzari%20Paychex_4.jpg?itok=CkamyuFT) Image ![ Erica Bizzari of Paychex speaks at Acquia Engage 2018](/sites/default/files/styles/legacy_inline_image/public/legacy/images/2018-11/Acquia%20Engage%20Erica%20Bizzari%20Paychex_4.jpg?itok=ILfW5Drx) Erica Bizzari of Paychex speaks with Acquia CTO Dries Buytaert at Acquia Engage.One trend I've noticed time and time again is that [simplicity wins](https://dri.es/friduction-the-internets-unstoppable-drive-to-eliminate-friction). Today, customers expect every technology they interact with to be both functionally powerful and easy to use. A great example is Acquia's customer, Paychex. Its digital marketing team recently replatformed [Paychex.com](https://www.paychex.com/) using [Drupal](https://drupal.org/) and [Acquia](https://acquia.com/). The driving factor was the need for more simplicity. Paychex completed the replatforming work in under four months, and beat the original launch goal by a long shot. By leveraging Drupal 8's improved content authoring capabilities, Paychex also made it a lot simpler for the marketing team to publish content, which resulted in doubled year-over-year growth in site traffic and leads. Image ![How Paychex replatformed on Drupal and doubled its website traffic](/sites/default/files/styles/legacy_inline_image/public/legacy/images/2018-12/acquia-engage-2018-paychex-1280w_4.jpg?itok=NKS-KLkY) To learn more about how Paychex accomplished its ambitious digital and marketing goals, watch my Q&A with Erica Bizzari, digital marketing manager at Paychex. [![Watch Acquia Engage 2018 - Q&A with Paychex on YouTube.](//i.ytimg.com/vi/cYmSLbcD8RI/sddefault.jpg)](https://www.youtube.com/watch?v=cYmSLbcD8RI "Watch Acquia Engage 2018 - Q&A with Paychex on YouTube.") Image ![Dries Buytaert Headshot](/sites/default/files/styles/post_content_attribution_headshot/public/media/image/2024-09/Employee%20Headshot_Dries%20Buytaert_Gray_WEB.png?h=ba226ffe&itok=eze7g_Ik) [Dries Buytaert](/people/contributors/dries-buytaert) Co-Founder, Executive Chairman Acquia Dries Buytaert is the original creator and project lead for Drupal and co-founder of Acquia. A noted expert in open source, he holds a PhD in computer science and engineering and has been honored as a Young Global Leader by the World Economic Forum. [Share this blog post on LinkedIn ](https://www.linkedin.com/sharing/share-offsite/?url=https://www.acquia.com/index%2Ephp/markdownify/node/3326) [Share this blog post on Twitter ]() [Share this blog post via Email ]() ## Keep Reading [View More Resources](/index%2Ephp/resources) [ ![Icon for Guide resource](/themes/custom/juice/images/resources/card/Guide/yellow-to-navy-icon.png) Guide 1 min ###### CMO Guide to Website Redesign Redesigning and rebuilding a website is a huge and costly undertaking. Here's how to get your project supported, funded, launched and successful. ](/resources/guide/cmo-guide-website-redesign) [Image ![Eric Black of NBC Sports speaks at Acquia Engage 2018](/sites/default/files/styles/card_tablet/public/legacy/images/2018-11/Acquia%20Engage%20Eric%20Black%20NBC%20Sports_4.jpg?itok=KVmaKV3a) Blog Article 1 min ###### Watch Dries Buytaert's Acquia Engage 2018 Keynote CTO and Drupal project lead Dries Buytaert talks about Acquia's digital experience platform, the company’s strategy, developments and product roadmap. ](/blog/watch-dries-buytaerts-acquia-engage-2018-keynote)