 ![Blog header gif: Level-up Your Product Content With 360° Photography article. ](/sites/default/files/media/image/2023-01/360-spinsets.gif)

 

 

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 [Nate Holmes](/people/acquians/nate-holmes) Sr. Manager, Product Marketing Marketing Acquia

 

 

 

 

 

Digital Asset Management

# Level-up Your Product Content With 360° Photography

 July 22, 2026 3 minute read

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We’ve compiled what you need to know about spinsets to help you increase your online conversions with 360° spin imagery.   
 

 

 ![Blog header gif: Level-up Your Product Content With 360° Photography article. ](/sites/default/files/media/image/2023-01/360-spinsets.gif)

 

 

Brands are adding 360° product imagery to their sites and increasing online conversions. Are you? Whether you’re in B2B or B2C, we’ve compiled what you need to know about 360° spinsets and how to take them from creation to your downstream channels.

## **What is 360° photography?**

**360° photography** is a collection of 2D images that when viewed sequentially creates a “flip-book” effect that typically spins around a product. These spinsets are usually created with 24 to 96 JPG files and are managed as a ZIP archive.

They are often published on a website through an image viewer that stitches the images together to provide a fluid, seamless interaction. Some 360° photography even goes above and below an object or shows animations of a product in action.

## **Automate 360° photography creation**

While you can purchase 360° photography equipment for your in-house studio, you can also expedite your 360° spin photography creation with the help of companies like [Snap36](https://snap36.com/), a 1WorldSync company.

Snap36 is the leading provider of affordable e-commerce product photography for brands, distributors, and retailers. Their innovative robotic equipment and workflow software efficiently automates image capture to deliver 360° spin photography. In fact, they are the only Amazon content partner that can get your 360° images uploaded and published within one week.

Acquia has partnered with Snap36 to provide customers an operationally seamless “physical-to-digital” product content creation process.

## **Managing 360° spin photography with Acquia DAM**

Acquia’s combined DAM and PIM solution, [Acquia DAM](https://www.acquia.com/products/marketing-cloud/dam) (Widen), helps you bring content together, send it anywhere, and accelerate your workflows – and spinset photographs are no exception.

Here’s what you can do with spinsets using Acquia DAM:

- Upload, find, and manage your spinsets
- View thumbnail asset previews
- Interact with your spinsets on the [Asset Digest](https://www.acquia.com/blog/asset-digest) page, in [Entries](https://www.acquia.com/products/marketing-cloud/pim/entries), and in [Portals](https://www.acquia.com/products/marketing-cloud/dam/portals)
- Create share links and embed codes for your spinsets
- Use Entries to associate spinsets with products, alongside the product data, other assets, and marketing copy
- Use Entries to syndicate all product information, including spinsets, to e-commerce and marketing channels

  
For technical details on how to upload, manage, and share spinset assets, check out the article [Is 360º photography supported in \[Acquia DAM\]?](https://community.widen.com/collective/s/article/Is-360-degree-photography-supported-in-the-Collective). Or, to see more ways to maximize conversions using 360º spin images, check out the on-demand webinar, "[Level Up Your Product Pages With 360° Spin Images](https://www.widen.com/webinars/level-up-your-product-pages)."

Not an Acquia DAM customer? [Request, watch, or click through a demo](/index%2Ephp/request-a-demo/live-demo-form "Live Demo Form") today and see why over 800 brands around the world trust Acquia DAM to deliver content with confidence.

*Note: This article was originally published on Widen.com.*



 

 Image

        ![Nate Holmes Headshot](/sites/default/files/styles/post_content_attribution_headshot/public/media/image/2024-03/Holmes.png?h=1e66e246&itok=9hA39sCR) 

 

 

 

 [Nate Holmes](/people/acquians/nate-holmes) Sr. Manager, Product Marketing Marketing Acquia

 

Nate Holmes is a product marketing leader at Acquia with over a decade of experience in marketing and content strategy. He specializes in DAM, AI for content, and website optimization to help brands streamline content operations and drive marketing ROI.

 

 

 

 

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