Acquia Lift

Acquia Lift

Personalise the customer journey, bringing together content and customer data from any source.

eBook: The Path To Personalisation — Let Your Data Lead the Way

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Deliver Content In Context Throughout the Buyer's Journey.

  • Unify content and customer data in a single solution to deliver real-time personalisation across any device.
  • Exchange customer data bidirectionally with third-party systems such as CRM, marketing automation, and commerce for a complete profile
  • Syndicate content from any source for contextualised experiences across channels

Personalise Across Any Platform.

  • Leverage the only personalisation solution built for Drupal
  • Extend a seamless personalised experience across any set of digital platforms
  • Capitalise on your existing technology investments without the need to replatform

Increase Engagement, Conversion, and Customer Satisfaction.

  • Begin the personalisation journey with data collection in order to understand customer behaviours and implicit interests
  • Adaptively segment customers in real time to deliver customized experiences
  • Provide relevant content to increase clicks, signups and downloads
  • Deliver personalised offers that increase purchase rates and values

Build With Ease, Personalise With Power.

  • Drag and drop content and personalisation rules onto pages with an intuitive UI
  • Leverage quick javascript tag installation and flexible APIs to seamlessly integrate with relevant technologies
  • Utilise cloud-based infrastructure for scale and ease of integration

The only solution that unifies content and customer data from multiple sources to deliver data-driven, personalised experiences across any channel or device.


Acquia Lift Features

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    Customer Profile

    Get a single, comprehensive view of each anonymous and known visitor’s historical and real-time activity across sessions and devices. Can be purchased standalone.

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    Content Hub

    Aggregate, syndicate and discover content across a disparate network of sites and channels, no matter the content source.Can be purchased standalone.
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    Omnichannel Integration

    Create unified visitor profiles based on data from multiple sources and deliver relevant experiences across channels—web, email, social, mobile, and more.

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    Real-time, Adaptive Segmentation

    Define visitor segments that adapt to changing behaviour on the fly.

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    Testing and Targeting

    Auto-personalise based on optimal results of A/B tests using content in your existing Drupal workflow.

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    Reporting and Analytics

    Turn insight into action with pre-built and custom reports that visualise segments, A/B testing results, personalisation goal progression, and more.

Gaining insight about our readers is a core part of how we can create a great experience for all. With Lift we're building better profiles of our customers and subscribers to deliver precisely the right content, and we more broadly track and observe visitor behaviour to improve the experience for everyone and create new business and revenue opportunities for our organisation.
Ingo Ruebe, CTO of Burda Magazine Holding AG.

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