Everyone knows a company’s website is one of the most important assets in its ecosystem and engagement model. It becomes a recurring touchpoint in the customer journey and must deliver a high quality experience to each user and their unique needs to reinforce the overall brand promise.
Here at Acquia, our team was recently faced with a challenging project involving Acquia.com. Our task was to upgrade our website from Drupal 7 to Drupal 8, as well as undergo a total redesign to align to a new brand positioning and deliver a better experience to all visitors.
Anyone who has gone through an upgrade/redesign project knows that it is a massive undertaking and requires a combination of skills, planning, and nerves to get through it. We all learn important lessons, and walk away wishing we knew then what we know now.
In this webinar we will discuss the key lessons from the Acquia.com redesign project so you can learn from our experiences and apply them to your next big project.
Join Eric Williamson, vice president of digital marketing, Adrianna Shukla, web operations manager, and Jeff Reed, senior solutions manager for professional services, as they provide an overview of the lessons they learned with our recent redesign project. They will talk through the good, the bad, and the ugly, and host a Q&A.