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Acquia’s FedRAMP ATO: What Does it Mean for You?

On February 19, 2016, Acquia received an Authority To Operate (ATO) from the U.S. Department of the Treasury, and is now a FedRAMPSM Compliant Cloud Service Provider (CSP). For many individuals and organizations operating in the public sector, FedRAMP is a well-known program, but what does FedRAMP compliance really mean? FedRAMP: What is it? With a rise in the adoption and proliferation of cloud solutions, finding a way to secure the use of cloud-based IT systems has proven challenging. Historically, the governmental process for risk management was redundant, inconsistent, time consuming,... Plus

The Evolution of Media Company CMS Platforms: Big Bets on Custom CMS

In our series on media company CMS platforms, we’ve looked at the landscape evolution over the last 5-6 years, from how companies make CMS decisions, to the types of CMSs that companies are using, to the overall industry consolidation. Today we’ll wrap up this series with a greater focus on custom CMSs, and a look towards the future, and burgeoning open source adoption. Due to escalating costs and scaling development issues, it’s my belief that custom CMS platforms only last a handful of years before they become obsolete, and the efforts to maintain them are terminated. We can see an example... Plus

Choosing the Right Framework for Your Personalization Ideas

This is part four of a five-part blog series on personalization. If you’ve made it this far in the series, you should now have a personalization team, alignment on high level business goals and strategic initiatives, and a project that your team is planning to work on. On top of that, you’ve aligned on an approach to personalization that involves quick iteration and small, manageable tasks, which you may or may not refer to as “stories.”... Plus

SDL Abandons "All-In-One" Customer Experience Cloud Strategy

UK customer experience company SDL, in a preliminary filing of its 2015 financial results, attributed recent losses to bad strategy; trying to sell an integrated cloud to marketers who preferred to pick and choose their own solutions rather than an “all-in-one” suite. In the Executive Chairman’s review of the results, the company stated: “Whilst considerable progress has been made we have been... Plus

The State of Multi-site: A High Level View of CMS Multi-site Capabilities

Enterprise organizations maintain an average of 268 web domains. Entities allocate time and money to ensure these websites remain up-to-date from a technology and content standpoint - resources that otherwise would have been utilized elsewhere in the organization. Multi-site alleviates these inefficiencies by providing a web-platform in which a central team can manage remote sites - eliminating redundant systems, unifying appearance, and streamlining content and software updates. Multi-site accelerates management processes and cuts costs. Users’ demand for multi-site capabilities, regardless... Plus

Elevated Third: How to Make Content Personalization a Dream

It’s been said over and over; both content and personalization are critical to digital success. So it stands to reason that content personalization is super important. For businesses struggling to meet the demands of their audience, this can be a scary time. Part of the fear comes from not knowing where to start. Should you just start creating various forms of content and see what resonates with your audience, or do you start with audience segments and personalization and then produce content to support them? There’s no definitive answer, no one step solution to solve all your content... Plus

Drupal 8 Module of the Week Recap: Admin Toolbar, Devel and Metatag

The Drupal community is still working fast and furiously to improve module availability for Drupal 8. We continue to see their brilliant work with each Drupal 7 module successfully migrated over to Drupal 8. We’re back with three more freshly-migrated D8 modules that we’ve profiled over on the Acquia Developer Center: Admin Toolbar, Devel, and Metatag. Admin Toolbar Maintainers: Mohamed Anis (matio89 on Drupal.org) and Wilfrid Roze (... Plus

10 Important Business Benefits of Drupal 8

There’s an abundance of information out there for technical folks on the benefits of Drupal 8, but less material on the business benefits of Drupal’s latest version. In addition to carrying on Drupal’s core functionality and open source roots, it offers many additions and upgrades that will help to bring your digital business boldly forwards into today’s age of the customer. According to Forrester, there is a... Plus

The Evolution of Media Company CMS Platforms: The Radio Industry

In previous posts in this series on media CMS platforms, I’ve looked at the current media and entertainment industry landscape, and how media companies are making CMS decisions. I’ve discussed the constant motion from one CMS to the next, and general industry consolidation across many media industries, with a specific focus on television markets. Today, we’ll look... Plus

Cloud, Open-Source et CMS: tendance forte pour les expériences digitales

Bonjour, Je profite de ce début d’année pour vous souhaiter à tous une excellente année 2016, et faire un rapide retour en arrière sur les grandes tendances du marché de l’année 2015, ainsi qu'une rétrospective des annonces que nous avons faites chez Acquia. Expériences Digitales: Plus que jamais le digital va continuer son essor en 2016 car il devient clé pour fidéliser les clients, gagner des parts de marché, posséder un avantage compétitif et réduire les coûts au travers notamment de l’automatisation des processus. A ce titre et pour illustrer ces quatre axes, Cisco déclare... Plus

Mitigate Risks with Drupal 8: Proven Strategies

At Phase2, we help organizations assess the suitability of Drupal 8 in the context of their unique digital strategies. We’ve implemented enterprise platforms on early versions of Drupal 6, 7, and 8, refining our insight into the risks and rewards of early adoption. The following is excerpted from our white paper, “Drupal 8 for Enterprise: Drupal 8 in a Changing Digital Landscape.” Download the full white paper from here. The Strategic Value of... Plus

Getting Started with Digital Content Strategy

“I hate the word “content,” which has infiltrated our profession. You have people who are called chief content officers and things like that. I don’t like the word content. To me, it’s like saying the word “stuff.” It has no meaning, whereas journalism actually does have meaning.” Marty Baron, editor in chief of the Washington Post in Newsonomics “Content” is all the rage in digital marketing and has been ever... Plus

The Evolution of Media Company CMS Platforms: TV Market Consolidation

So far in this series, I’ve given an overview of the media and entertainment industry and why companies have selected different CMS platforms, as well as taken a deep dive into the world of third-party integrations that many media businesses utilize. What has become clear is that there is an established group of CMS platforms designed to address the specific... Plus

Is Your Content Where it Needs to Be?

Personalization continues to be a top priority for businesses large and small. Customized experiences are now the expectation. While many marketing tools exist to help automate and deliver personalized digital experiences, what is truly driving the effort and satisfying customers is content. Content is the key to personalization. It is what makes the customer experience unique, it provides value to your audience, and it showcases that you know and understand what matters to your customers. Content makes your audience feel... Plus

Loosen Control the Open Source Way

A couple of weeks ago a Chief Digital Officer (CDO) of one of the largest mobile telecommunications companies in the world asked me how a large organization such as hers should think about organizing itself to maintain control over costs and risks while still giving their global organization the freedom to innovate. When it comes to managing their websites and the digital customer experience, they have over 50 different platforms managed by local teams in over 50 countries around the world. Her goal is to improve operational efficiency, improve brand consistency, and set governance by... Plus

NY.gov on Drupal, one year later

The web has done wonders to make government more accessible to its citizens. Take the State of New York; NY.gov is a perfect example of taking a people-centric approach to digital government. The site lets people easily access state government news and services, including real-time public transit updates, employment resources, healthcare information, and more. One year ago, The State of New York redesigned and relaunched their website on Drupal in partnership with Code and Theory and... Plus

Bien démarrer : test à plusieurs variables pour le marketing

Nous avons exploré les principes fondamentaux de l’A/B testing et souligné son importance lorsqu’il s’agit de maximiser les taux de conversion sur votre site web. Contrairement à l’A/B testing qui met l’accent sur la comparaison entre deux ou plusieurs variantes d’un élément unique par rapport à une « version de contrôle », le test à plusieurs variables vous permet de tester plusieurs changements simultanément pour trouver la bonne combinaison qui vous permettra d’atteindre vos objectifs quels qu’ils soient (... Plus

Une Reconnaissance magique

Récemment, Gartner a placé Acquia dans la catégorie Leaders du Carré Magique 2015 pour la gestion de contenu web pour la deuxième année consécutive. Notre objectif reste le même, à savoir fournir à nos clients des technologies et des services uniques pour répondre à la demande actuelle et future, mais nous ne pouvons pas nier la satisfaction que suscite cette... Plus

How CPG Brands Can Win Consumers Using Real-time, Detailed Customer Data

Some of the best digital experiences are born out of strong partnerships. Great businesses can stand alone, but when you bring them together, amazing things happen. Acquia partners with a variety of agencies, Drupal shops, and technology partners to maximize the adoption and effectiveness of the Acquia platform. By working together, we can help customers build bigger and better digital experiences for their customers. The same can be said for being at the forefront of industry conversation. Recently we had a chance to collaborate with Acquia partner and mobile agency... Plus

Engage in Review: Creating a Whole Mobile Strategy with Webster Bank

If you’re competing against industry giants who have a strong online presence, your digital banking experience has to offer consumers the convenience and service they’ve come to expect--no matter what device they’re using. Back in 2012, only 10 percent of Webster Bank’s site visitors arrived from their mobile phones. Fast forward to 2015, and the new standard is a mobile experience designed for users who don’t sit at their desktops all day. Instead, a brand’s online presence must be adaptable to all the ways consumers will access it, whether by laptop, tablet or smartphone. So how did... Plus

As Enterprises Rush to the Cloud, Which Side of History Are You On?

You don’t have to go back many years – maybe to 2011 or 2012 – to recall when everyone was making bullish statements declaring it “the year of mobile.” In retrospect, there was nothing bold about what they were saying; all the signs were there. What began as a trickle –We’ll get 12 percent of our traffic from mobile users this year! – turned into a torrent, then became...ubiquitous. Today, your organization has either discovered mobile, or you’ve been marginalized. The New York Times made this reality crystal clear when it declared print dead and buried in its October 7... Plus

Engage in Review: 7 Digital Marketing Tips from Intuit and Third & Grove

What does it take to make a seemingly impossible task possible? Janin Kompor, Senior Manager of Web Strategy at Quicken and Mint, and Justin Emond, CTO and Cofounder at web design and development agency Third & Grove, answered that very question, sharing the digital marketing and project management lessons they learned along the way. Both Mint and Quicken were running on old technology stacks, and the cost for maintaining... Plus

3 Reasons Why Your College or University Should Fix Its Multisite Problems

In today’s digitally driven world, one website or even several websites is not enough to meet internal demand and external audience expectations. Pleasing the audience and supplying demand with affordable solutions, calls for a platform that can economically deliver engaging online experiences quickly and at scale. Managing and maintaining multiple sites can quickly get out of hand -- even with a solid digital strategy in place -- and sometimes the challenge is even knowing how many sites exist, who owns them, and... Plus

Engage in Review: Anticipatory Design with Aaron Shapiro, Huge CEO

While the idea of technology making our decisions for us may seem like a difficult concept to grasp, think about this statistic shared by Huge CEO Aaron Shapiro during his Engage presentation on anticipatory design: Americans make 35,000 decisions every single day. And technology only makes those decisions more complicated, providing too many options and leading to something called “decision fatigue.” Shapiro broke down the three key change drivers when it comes to making anticipatory design a reality: demographics, bandwidth ubiquity,... Plus

Engage in Review: Product Preview with Chris Stone, Chief Products Officer

The excitement level was high during the first day of Acquia Engage 2015. To kick off the conference, we heard stories of digital transformation from our CEO, Tom Erickson, as well as companies like Princess Cruises, Intuit, and Whole Foods, and got a glimpse into the future of the web from our CTO and Drupal founder Dries Buytaert. In the afternoon, Chris... Plus

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