This October, Acquia welcomed over 650 people to the fourth annual Acquia Engage conference. In my opening keynote, I talked about the evolution of Acquia's product strategy and the move from building websites to creating customer journeys. You can watch a recording of my keynote (30 minutes) or download a copy of my slides (54 MB).
I shared that a number of new technology trends have emerged, such as conversational interfaces, beacons, augmented reality, artificial intelligence and more. These trends give organizations the opportunity to re-imagine their customer experience. Existing customer experiences can be leapfrogged by taking advantage of more channels and more data (e.g. be more intelligent, be more personalized, and be more contextualized).