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 ![webinar](/sites/default/files/media/image/2025-09/Webinar%20Background_Generic_Pink%20Gradient_0_2.svg)

 

 

Webinar

# 3 Million Hits a Week: Designing LADWP's Website for All of Los Angeles

 [ Save your seat! ](https://lp.hounder.co/3-million-hits-weekly-ladwp) Wednesday, August 19, 2026 | 11:00am PDT 

  

 

 

## What's Covered?

- Scale & reliability - handling 3 million hits a week without buckling
- Accessibility & inclusivity - designing for every language, ability, and device in LA
- Trust with no alternative - UX for services residents can't opt out of
- The redesign, unfiltered - real tradeoffs from rebuilding a live legacy platform



 

 

 

 

 

 

##### Sponsored by

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 ![Hounder logo](/sites/default/files/media/image/2026-04/Hounder-Color%201.svg)

 

  

 

- [Webinar Details](#webinar-details)
- [Speakers](#speakers)
 
 

 

## Webinar Details

### *Designing and building for one of the most complex public-facing user bases in the U.S.*











LADWP's website doesn't get to have an off day. It's where Angelenos pay their water and power bills, report outages, and get emergency updates - in dozens of languages, on every kind of device, at a scale few public platforms ever see.  
  
In this live conversation, Hounder CTO & Co-Founder Joshua Northcott sits down with LADWP's George Zordilla, Customer Service Manager of Digital Experience Processes, to unpack what it actually takes to build and run a public-facing platform for a city as large and diverse as Los Angeles.

***This isn't a highlight reel. It's a real conversation about what it takes to keep a public utility platform running for millions of people.***

### Catch Up Before You Tune In











This webinar picks up where our first LADWP session left off. In Part 1, How to Deliver What Users Want: A Major Utility's Web Redesign Story, Joshua and Alan walked through the research, planning, and redesign strategy behind LADWP's new platform - **including how the team achieved 80% faster login and bill payment for users**.  
  
*You don't need to watch it first to enjoy Part 2. But if you want the full story, it's available* [***on demand***](https://lp.hounder.co/a-major-utility-web-redesign-story?hsLang=en-us) *right now.*























 

## Speakers

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 ![Josh Northcoot, CTO and Co-founder, Hounder](/sites/default/files/styles/speaker/public/media/image/2024-04/Josh-Northcott.png?h=4c55e9d8&itok=MKF5QUEQ)

 

 

 

### [Josh Northcott](/about-us/team/josh-northcott)

 CTO and Co-founder

 Hounder

 

 

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 ![George Zordilla](/sites/default/files/styles/speaker/public/media/image/2026-08/Image%208-6-26%20at%202.12%E2%80%AFPM.png?h=06526c1f&itok=2HRJRl3R)

 

 

 

### [George Zordilla](/people/customers/george-zordilla)

 Customer Service Manager of Digital Experience Processes

 Los Angeles Department of Water and Power (LADWP)