In today's crowded digital world, brands MUST find ways to standout. They need to become storytellers.
The best ones engage consumers on a personal and emotional level. For digital executives to increase brand awareness and drive conversion, they must link the brand discovery experience seamlessly with the purchase experience.
Join us for an exciting night of networking with peers, learning about mixology, and how to tie content and commerce together and become your brands mixologist.
You will walk away from this event with:
- An understanding of where digital executives are putting their investments in 2014 & 2015
- Digital Marketing techniques that are increasing conversion for leading brands (and which ones are not)
- Insight into brands that have married content & commerce, and the results that they are seeing today
- Connections to new peers in the digital industry