Learn From the Best and Steal Their Ideas at Acquia Engage
This year, I had the opportunity to take on one of the three main talk tracks for Engage 2016. With customer experience and digital evolution as the lens, we decided on Steal This Idea as the overall theme. I want these sessions to spark your creative sense of problem solving. Creativity, strategy, and technology are foundational to move you and your organization into the next wave of the digital ride. We lined up an amazing set of sessions to get you thinking creatively about how you will solve your problems, and develop line-pushing strategies all while using amazing technologies.
Have you ever wondered how your peers are building exceptional digital experiences? What’s moving the needle with their customers? What motivates other businesses to implement change, and what strategies they employ to bring those ideas to life? I’ve had the opportunity to work with many of our presenters and I wanted them to share their hard work, challenges, and successes with you. It may be a slightly different journey for each of us, but we can all learn from each other in this ever-changing digital world.
Steal This Idea is a talk track focused on all the cool, unique, innovative, and interesting things people are doing with digital. We won’t just be talking about ideas, but rather diving into execution and measuring actual results. We’ll show you what some real life projects look like from their very infancy and early planning, through to implementation and post-implementation tracking and impact, and hear stories of what you might expect to encounter along the way.
We have some great speakers lined up, from all different industries and regions. Nestlé and Burda will be with us to talk about their respective evolutions, BAC will be on-hand to discuss the tricky business of digital in the financial services industry, and ADMA will share some ideas from down under about using data to drive marketing, not only in the Australian market, but beyond.
We see this track as an opportunity to be inspired. Whether you sit on the tech or the marketing side of your organization, you’ll gain valuable insights and come away with some gems. This track is for people who want to be the agents of change within their organizations, and who are excited to face their challenges head-on. Hopefully, Steal This Idea sessions will help spark your creativity, and you’ll be stealing some ideas to take back to your own organization.
Ready to steal some ideas?