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10 Reasons Enterprise Marketers Choose Drupal

Cross-posted with permission from Mediacurrent

As marketers, you understand the importance of having a system that promotes ease and efficiency when it comes to implementing marketing processes. You want to create content once and use it over and over in different ways to create contextual user experiences.

Why Drupal Was Chosen to Build a Platform for Global Problem Solving

Saïd Business School’s GOTO website is the online platform of the Global Opportunities and Threats: Oxford (GOTO) community, an action-oriented problem-solving community tackling the issues the world is facing today. Pronovix became a finalist in Acquia's inaugural Partner Site of the Year Award Program for its work on the SBS GOTO site in the External Community Site category.

Announcing a Drupal-based, OpenSaaS Government Data Portal

The past few years have seen a dramatic shift among governments and other public entities toward open data initiatives. These efforts involve unlocking vast troves of data collected or generated by civic institutions and making them available for public consumption. Among the more prominent efforts are data.gov.uk in the United Kingdom and data.gov in the US.

What Users Want: Designing to Help Acquia Customers

While in the context of market research Steve Jobs once said, “It's not the consumers' job to know what they want” (NY Times). As a user experience designer, it is my job to understand what our users may want or need in Acquia’s products.

Run a Hackathon, inspire passion for Drupal

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With a beta release of Drupal 8 just around the corner, and a library of modules that need a stable port (or at least a beta release) on release day, now is the time to get your learning underway and dive in.

A brief look at this chart from the Drupal 7 development cycle makes the effect of available contrib on core uptake really clear. If we as a community can ensure contrib is ready when Drupal 8 is released, then everyone has a greater incentive to jump in!

How To Drive Conversions with Acquia Lift

Imagine talking to each of your site visitor personally to discover what they really want and what they are trying to accomplish on your site. At scale, that’s just not possible and would drive you a little bananas if it was.

The next best thing is a personalized digital experience that resonates with every site visitor. Acquia Lift does that. It enables marketing teams to increase revenue and gather new leads by instantly generating the kind of relevant content that customers crave.

Train better by forgetting what you know

I recently conducted formal training session for some end users of a Drupal content management system (CMS) our Professional Services team is building. These end users were not web developers, not professional content strategists, and had no prior experience with a CMS.

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