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Drupal for Digital Commerce – Bojan Živanović

Bojan and I chatted at Drupal Dev Days 2014 about one of the newest and most important weapons available in Drupal's eCommerce arsenal: recurring billing for digital commerce in Drupal Commerce.

Building a Great DX: Deliver the Right Information, at the Right Time

I remember reading early, ground-breaking articles by B. Joseph Pine II in the Harvard Business Review, not that long ago, that explained how to understand markets that were made up of multiple customers: from mass markets, to segmented markets, to niche markets.

When I spoke with Joe recently he told me that today the landscape is the exact opposite.photo

The Rise of Digital Creates A Marketer’s Dilemma

As a product manager at Acquia, I frequently speak with digital thought leaders at many organizations, small and large. It’s clear that the digital marketing profession at these organizations has undergone tremendous change over the past decade. Digital marketers now oversee large numbers of “digital experiences,” rather than the small number of static, branded web sites that were the norm just a few short years ago. And by incorporating web, social, mobile and offline touch points, managing these digital experiences has become very complex.