"Where Content Management Meets Social Media"
Your content is your business.
As the lines between content technologies continue to blur, the business implications of your content strategies need to be crystal clear. You need to make your web content part of an integrated platform for customers, partners, and employees. You need to understand which social media outlets fit into your overall content and communication channels. And you have to hold down costs for content management and delivery in ways that don't slow down your company's ability to innovate and grow.