How Governments Market Themselves on the Internet

Originally posted http://www.theworld.org/2012/04/governments-websites/

Alex Gallafent of the BBC examines how countries go about creating their own government web sites to market themselves to their own citizens. Tom Erickson, CEO of Acquia, weights in on how open source software, such as Drupal, has allowed government web sites to be more open for their constituents.