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social media

Changing how we share information - 140 characters at a time

Amanda Wilson's picture

Social networking has changed the way we communicate, connect, and learn. It allows us to keep in touch with people with a level of regularity and intimacy that we would not have been able to, because time and space make it impossible.

Allowing individuals to gather and express themselves in a much more simple and immediate fashion, social media provides the capability to not only have the ability to share ideas and opinions, but also (if they wish) gain notoriety, and expand their influence.

Marketers - what's in your toolbox?

Lynne Capozzi's picture

There will always be debate over which tools will best serve marketing efforts. Wordpress for blogging, Facebook for networking building; the list goes on and on. As I find myself in the crux of these discussions more and more (most recently I attend OMMA Social in New York) my answer is always the same: there isn’t just one tool that can do it all.

Don't Jive Me

Thomas Erickson's picture

The market for business oriented social software solutions is exploding, for good reason. Organizations are learning that their employees, customers and business partners collaborate more effectively in the web 2.0, interactive web world.

Enterprise social communities and Drupal

Dries Buytaert's picture

Jay just posted a blog post, called Building enterprise social communities with Drupal, sharing a white paper that we have written at Acquia. In this white paper, we answer questions like: what kind of social features Drupal supplies, why Drupal is the best choice for building a social site, what Drupal modules are useful when building a social site, and some examples of successful enterprise Drupal communities.

Beyond Social Business Software

Thomas Erickson's picture

Acquia issued a press release today contrasting Social Publishing platforms represented by Drupal and the growing number of Social Business Software products. At first glance it would seem that we don’t like those products, but that’s not the case. The products have some nice capabilities and many organizations are using them daily.

MITX Marketing Technology Event: The Building Blocks of Social Media

Acquia's Jeff Whatcott will join Mike Gauthier, Founder and CEO, e-tractions; Aaron Strout, Vice President of New Media, Mzinga; Dean Whitney, President, Garfield Group Interactive, and others in a panel discussion on the vendor landscape and strategies organizations are using in approaching the technology behind social networking and social media as marketing tools.

This event is sponsored by MITX, the Massachusetts Information & Technology Exchange.

To register for this event, please visit the MITX web site via the link shown below.